When you’re the richest company in the world you can afford to do crazy things: build a spaceship campus, start secret electric car projects, or buy an entire forest.
Apple announced today that it’s buying up 36,000 acres of private forest land that will be sustainably harvested and used for its packaging.
The land is broken into two tracts in Maine and North Carolina and will be managed by the Conservation Fund. Combined, the two tracts are more that two times the size of Manhattan. The pulp from the trees will go toward Apple’s packaging needs, but other companies will be able to buy fiber from them too.