The states with the most iPhone users will surprise you

By

Ericsson wants to stop Apple selling iPhones in the United States. Photo: Jim Merithew/Cult of Mac
How many iPhone users are in your state? Photo: Jim Merithew

Do you think your state has a lot of iPhone users? You might be surprised to learn that you’re right – if you live in Alaska, Montana, or Vermont.

This surprising result comes from a survey conducted by mobile advertising firm Chitika, who wanted to quantify the level of iPhone usage on a state-by-state basis.

While the data doesn’t show much correlation with geographic or raw population figures, the survey did figure out that the three states had the highest percentage of iPhone users, with 65, 60 and 59 percent respectively.

90 percent of users are running iOS 7 ahead of iPhone 6 launch

By

Screen Shot 2014-09-09 at 10.44.52
Picture: Chitika

With Apple set to unveil the eagerly-anticipated iPhone 6 later today, that can only mean one thing: that the public launch of iOS 8 isn’t far away. And chances are that OS X Yosemite’s not too far behind it, either.

As both of Apple’s operating systems are set for a refresh, Chitika Insights has run the numbers to examine iOS and OS X version distributions at this exciting juncture for Apple: sampling tens of millions of U.S. and Canadian online ad impressions running through the Chitika Ad Network.

The numbers, catalogued between August 25 and 31, show that a massive 90 percent of North American iOS Web traffic comes from devices running iOS 7, largely thanks to Apple’s update strategy of directly prompting eligible users to upgrade.

iPad decimates rivals when it comes to Web browsing

By

ipad-air-gallery3-2013

With a great quarter behind Apple and massive refreshes of both iOS and OS X in the near future (along with a little something called the iPhone 6) Tim Cook is unlikely to have a lack of things to crow about during today’s earnings call.

If he is, however, maybe he can bring up the fact that — despite increased competition — the iPad is still driving a massive majority of tablet web usage, as measured through ad impressions.

The data was collected by research firm Chitika Insights, who sampled tens of millions of U.S. and Canadian ad impressions between July 1 and 7 this year. They found that the iPad accounts for 78.0% of all tablet ad impressions — up from the 77.2% the iPad represented back in April, and one of the largest quarter-over-quarter increases for any tablet brand.

Almost half of UK smartphone web traffic is generated by iPhones alone

UK_Mobile_Traffic_by_Manufacturer-ChitikaInsights

iPhones represented 48.9 percent of the UK’s smartphone-based web traffic in Q2, according to a new study by Chitika.

While Samsung came in at the expected second place, its percentage (22.8 percent) was much closer to BlackBerry’s (16.8 percent) than it was to Apple’s. The rest of the numbers were made up of HTC, Nokia, Sony, Google and Motorola handsets.

This is likely to be disappointing for the South Korea-based Samsung, which has recently been investing heavily in marketing its smartphones in the UK — including a “rebranding” of London’s Heathrow airport’s Terminal 5 in order to promote its latest Galaxy S model.

Yesterday Cult of Mac revealed that Samsung’s new Galaxy S5 smartphone was outsold by both the iPhone 5s and iPhone 5c during the month of May: the first month Galaxy S5 was on sale in the country.

iPad is crushing all its Android rivals combined in web traffic

By

Screen_Shot_2014-04-25_at_10

Forget about a close run race — the iPad is absolutely obliterating Android tablets when it comes to web traffic stats.

The data, which comes from Chitika Insights, looks at the distribution of Web usage across leading tablet devices for early April 2014.

Based on a sampling of tens of millions of U.S. and Canadian tablet-based online ad impressions, it leaves no question who’s ruling the tablet roost.