Beats Pill XL owners should return their speakers for a refund because the batteries could overheat and pose a fire safety risk. Apple recalled the product Wednesday, saying people who return the potentially dangerous Bluetooth speakers will receive a full refund of $325 as an Apple Store gift card or electronic payment.
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The rumor mill continues to churn about what the hell Apple is going to do with Beats Music. It’s been a year since Apple paid $3 billion to acquire the upstart music service and headphone maker, but we are no closer to understanding why Cupertino laid out the cash.
When Apple purchased Beats Music and Beats Electronics, it did so with a splash it generally reserves for the unveiling of a game-changing product like the Apple Watch. Since then, it’s basically been crickets.
It is clear Apple has a way to go to compete in the streaming music game against Spotify, Pandora and the other services scrambling to get a piece of the music industry pie. But what form will Apple’s next music play take?
A lot has changed at Apple in the years since Steve Jobs died. While much of it is good (record-breaking iPhone sales, work on the new Apple campus, the stock-split leading to new share price highs), it’s unavoidable that one or two (or, indeed, 7) things would slip through the cracks, which Apple’s notoriously perfectionist late CEO would have hated.
The recent publishing of a patent for an iOS stylus — an accessory Jobs was vocal about opposing — got us thinking about other aspects of Apple, circa 2015, that likely would have rubbed the company’s late CEO the wrong way.
Here’s what we came up with.
Apple today officially welcomed Beats Music and Beats Electronics to its family, along with Beats co-founders Jimmy Iovine and Dr. Dre, following its $3 billion takeover back in May.
“Music has always held a special place in our hearts, and we’re thrilled to join forces with a group of people who love it as much as we do,” reads an announcement on Apple.com, while those buying products from the Beats website will now be routed through the Apple Store.
The European Commission today gave its approval to Apple’s $3 billion takeover of Beats Electronics and Beats Music. The regulator concluded that the two companies are not close competitors, and that the headphones they sell are “markedly different in function and design.”
Dr. Dre has been busy celebrating the Beats acquisition with fountains of Hennessy but the world’s favorite hip-hop producer isn’t the only musician who stands to make a fortune off Apple’s big purchase.
Enter William Adams. You probably know him by his stage name, Will.i.am of the Black Eyed Peas. He’s been pimping the Beats brand since day one and for his loyalty he’s been blessed with founding shares in the company that stand to make him more money than he ever saw from his Grammy-winning song, “I Gotta Feeling.”