All items tagged with "Beats Electronics"

7 things Steve Jobs would have hated about Apple today

"You like me, they really like me!" Photo: Ben Stanfield/Flickr CC

Steve Jobs started Apple in his image. But would he like everything about it in 2015? Photo: Ben Stanfield/Flickr CC

A lot has changed at Apple in the years since Steve Jobs died. While much of it is good (record-breaking iPhone sales, work on the new Apple campus, the stock-split leading to new share price highs), it’s unavoidable that one or two (or, indeed, 7) things would slip through the cracks, which Apple’s notoriously perfectionist late CEO would have hated.

The recent publishing of a patent for an iOS stylus — an accessory Jobs was vocal about opposing — got us thinking about other aspects of Apple, circa 2015, that likely would have rubbed the company’s late CEO the wrong way.

Here’s what we came up with.

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Apple welcomes Beats to the family as $3 billion acquisition is finalized

Apple-welcomes-Beats

Apple today officially welcomed Beats Music and Beats Electronics to its family, along with Beats co-founders Jimmy Iovine and Dr. Dre, following its $3 billion takeover back in May.

“Music has always held a special place in our hearts, and we’re thrilled to join forces with a group of people who love it as much as we do,” reads an announcement on Apple.com, while those buying products from the Beats website will now be routed through the Apple Store.

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Europe says yes to Apple’s $3 billion acquisition of Beats

Beats-Dr-Dre

The European Commission today gave its approval to Apple’s $3 billion takeover of Beats Electronics and Beats Music. The regulator concluded that the two companies are not close competitors, and that the headphones they sell are “markedly different in function and design.”

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Forget about Dre, Will.i.Am is going to make a fortune off Beats too

william

Dr. Dre has been busy celebrating the Beats acquisition with fountains of Hennessy but the world’s favorite hip-hop producer isn’t the only musician who stands to make a fortune off Apple’s big purchase.

Enter William Adams. You probably know him by his stage name, Will.i.am of the Black Eyed Peas. He’s been pimping the Beats brand since day one and for his loyalty he’s been blessed with founding shares in the company that stand to make him more money than he ever saw from his Grammy-winning song, “I Gotta Feeling.”

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