Phil Schiller answers some of our biggest questions about Apple’s latest products.
Why does the latest iPhone still ship with just 16GB of storage as standard? Why does the new MacBook have only one USB port? Why does Apple make devices thinner and thinner rather than adding bigger batteries?
At Apple’s Worldwide Developers Conference in San Francisco this week, marketing chief Phil Schiller sat down with The Talk Show to address some of these questions.
Google Chrome isn’t a good fit for the new MacBook. Photo: Apple
There’s no question that Google Chrome is one of the best web browsers you can get, but it’s long been a resource hog under OS X. By simply avoiding it on the new MacBook, your battery could last more than three hours longer in between charges.
For those of us who have been running OS X Mavericks since it was announced at WWDC in June, it’s been obvious for a while that OS X Mavericks is a complete miracle when it comes to battery life. Installing Mavericks on any MacBook is enough to eke an hour or so more battery life out of it, but especially when running on MacBooks boasting Intel’s power-sipping Haswell processors, it’s a game-changer.
What kind of battery life increases are you looking at on, say, a 2013 MacBook Air? Up to 30% improvements, according to legendary Apple OS reviewer John Siracusa.
To get the most time out of your iPhone, iPad, or iPod touch battery, you have to manage it. There’s no substitute for figuring gout how your iPhone uses power, and then optimizing your usage and the enabled services and features on your iPhone to make sure you get the most life out of your battery.
Here are five ways you can stay firmly in charge of your battery.
The iOS developer behind Home Remind has published a blog post about the Facebook apps for iPhone, iPad and Facebook Messenger. He says that according to his testing, the Facebook apps consume way more CPU time than is strictly necessary. Excessive CPU time can lead to battery drain.
The developer used Apple’s own Mac-based app, Instruments, to look at what was running on his iPhone, and found that his Facebook app was activating, doing something for ten seconds, then going back to sleep. It did this all day long during his test. He tested the Messenger app and the Facebook iPad app, and found the same pattern.
If that’s the case, the Facebook app is never truly going to sleep and then terminating like a good app. As a result, it’s using up CPU time, and a lot of your battery.
Battery life, it’s the bane of every iPhone user’s existence, right? It’s hard to tell, really, reading the internet, which specific steps to take to make sure your battery is working at its most efficient, giving you the longest life without compromising performance.
One of the most misunderstood areas of managing battery life may just be the brightness settings. Here’s what Apple has to say about it.
Battery life in the iPhone age, right? It’s a conundrum we’ve all had to adjust our behaviors for. Before the iPhone, I can remember going days, maybe even a week or so in between battery charges. The advent of an iPhone in my life brought with it a new behavior – charging it every night. I use my iPhone for almost everything these days, including getting around town, communicating with loved ones, and checking email while out and about, so it makes sense that the battery drains quickly.
There are a few third-party apps out there that keep track of your battery usage for you. Turns out, though, if you just want a quick looksee at how much life you have left in your iPhone or iPad’s battery, you can look in the iOS Settings app itself.
With Tuesday’s’s announcement of a 128GB iPad 4, Apple is clearly signaling that the iPad is not only suitable for serious work, but that it can be the primary machine for many users. Most commenters have fixated on fitting extra movies and other consumables into the extra 64GB of space, but they’re forgetting about work.
In fact, I’d say that the iPad With Retina Display, as Apple now insists on calling it, is the new desktop machine, and the iPad mini is the new laptop. Why? Let me explain:
Everyone knows that the “upgrade” to OS X Mountain Lion severely reduced the battery life in Mac laptops by up to 38%. And while OS X 10.8.1 helped things some, the fix was still meager compared to the oceans of juice you comparatively got on the same machine running OS X Lion.
OS X 10.8.2, though? Much, much better. In fact, according to The Mac Observer, in the latest Build 12C35 of OS X 10.8.2, not only does the latest development version of Mountain Lion give users a bigger upgrade in battery life than OS X 10.8.0 or OS X 10.8.1, but their test system — a 2011 15-Inch MacBook Pro 2.0GHz i7 — now has more battery life than it did running OS X 10.6.8 Snow Leopard, the previous champ Mac operating system when it came to conserving juice.
In fact, while their test system lost 105.5 and 80.5 minutes of battery life compared to 10.6.8 in OS X 10.8.0 and OS X 10.8.1, respectively, it actually gained eight minutes against OS X 10.6.8 in OS X 10.8.2. Now those are some impressive results. Results I’m now off to test for myself.