Not only are Apple Stores some of the most popular retail stores on the planet, they’re also the most successful. This year Apple Stores have continued to outpace the entire industry, and as a result Apple is now making more money per visitor than ever before.
According to some analysis by Horace Dediu at Asymco, last quarter the number of Apple Store visitors grew 7%, and as a result Apple earned a record of $57.60 in revenue from each visitor.
iTunes users spend an average of $40 a year on digital content, according to the latest report from Asymco’s Horace Dedio. And with more than 500 million users, Apple is raking in over $5.5 billion in iTunes sales revenue every single quarter.
That’s more than some technology companies see in total, and Apple’s making it on just one service.
Over at Asymco, Horace Dediu has compared Apple’s retail economy versus Amazon, and while the results aren’t anything we haven’t seen before — Amazon has annual revenue about twice the size of Apple’s retail revenue, but makes only 10% of Apple’s same operating income on that revenue — it’s informative to see it laid out so clearly. Check it out.
Over at Asymco, noted Apple analyst Horace Dediu takes a moment to look at the iTunes App Store from the perspective of a “break even” model, a perspective that Apple has only recently started to discuss as perhaps more than breaking-even. Dediu notes that with the quintupling of growth of the overall beast that is iTunes (including music, video, and iOS app software), an analysis of Apple’s business practices as well as the App Store’s economy of scale suggests that Apple is doing quite a bit better than “breaking even.”
iOS devices will soon be the world’s most popular game console.
Apple’s iOS devices have had a huge impact on gaming, and more and more people are choosing to get their kicks on the iPhone and iPad rather than dedicated handheld consoles from the likes of Sony and Nintendo. By the end of this year, analysts expect Game Center accounts on iOS to surpass the 200 million milestone, making it the world’s biggest gaming platform.
Apple’s iPhone is so successful that the company’s senior vice president of worldwide marketing, Phil Schiller, recently revealed that “each new generation sold approximately equal to all previous generations combined.” That’s pretty staggering when you think about it, and according to analyst firm Asymco, it could mean that Apple’s new iPhone will sell more than 263 million units.
In its first year, the Mac sold just 372,000 units. PC clones were reaching two million units, or six times the amount of sales of the Mac. And things got worse from there, climbing to a vertiginous 60x by 2004.
Now, though, according to everybody’s favorite Apple analyst and Christopher Walken soundalike Horace Dediu, the gap has dropped to just 2:1 – if you count iOS in with OS X.
Android's scraping the bottom of the barrel when it comes to attracting new rubes.
According to the latest data from comScore, Android might have peaked. Meanwhile, iOS is still going strong.
New smartphone users — individuals trading in their own feature phones for their first touchscreen, Android’s core constituency — are at their lowest level since 2010: just 300k new smartphone users a week in the last quarter, compared to 1.5 million in November.
It gets worse for Google. Android added the fewest number of new users than it has since 2009. It’s effectively an all-time low for Android growth, which, as Horace Dediu points out, equals four straight months of decline.
The iPhone is almost off the chart, and despite strong Mac sales, iOS is easily beating it. Graph Horace Dediu/Asymco
It’s amazing what you see when you look closely at numbers, and super-analyst Horace Dediu of Asymco looks closer than most. Parsing some of Tim Cook’s keynote speech at Goldman Sachs earlier this week, he did some digging came up with the incredible graph you see above.