All items tagged with "Apple event"

Liveblog: Time to answer all your Apple Watch questions

Ready to Spring Forward. Photo: Jim Merithew/ Cult of Mac

Ready to “Spring Forward?” Photo: Jim Merithew/Cult of Mac

Apple is hosting a big media event today in San Fransisco for the hotly anticipated Apple Watch. It’s been about six months since the Watch was first shown off to world, but plenty of questions still need answering, like pricing beyond the $349 base model and when the wearable will go on sale. App demos should also be a big part of today’s presentation, because killer software will be instrumental in convincing people to buy an Apple Watch.

And who knows, there could always be some surprise Mac news.

The event starts at 10 a.m. Pacific, and Apple will provide a (hopefully working) live stream on its website. We’ll be breaking down all the news you need to know, with expert analysis and the usual pinch of sass. We invite you to follow along with us below. No need to refresh the page; the liveblog updates on its own!

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What to expect from Apple’s ‘Spring Forward’ Watch event

Apple is taking over the Yerba Buena Center in San Fransisco. Photo: Jim Merithew/Cult of Mac

Apple is taking over the Yerba Buena Center in San Fransisco. Photo:Jim Merithew/Cult of Mac

Apple’s March 9 “Spring Forward” event is just around the corner, and its tagline can only mean one thing: Apple Watch news galore.

Scheduled for the day after daylight saving time kicks in, we expect Apple to shower us with details about the upcoming wearable, including pricing and availability. Select Apple Watch apps from App Store developers will likely be shown off as well to whet our appetites for what’s to come.

While there’s a chance some new Mac hardware could share the stage Monday, we expect the event to focus mostly on all the unanswered questions surrounding the Apple Watch.

What are those questions? Glad you asked:

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Apple logo takes shape ahead of ‘Spring Forward’ event

Apple is taking over the Yerba Buena Center. Photo: Jim Merithew/Cult of Mac

Apple is taking over the Yerba Buena Center. Photo: Jim Merithew/Cult of Mac

We’re just days away from finding out all the juicy details of the Apple Watch, but preparations are already underway at the Yerba Buena Center for the Arts in San Francisco.

Apple’s crew began working on the event decorations this morning by adding a giant Apple logo graphic to front of Yerba Buena. It’s still a work in progress, but it looks like Apple is using the same graphic from the event invites that went out last week. Along with the Apple signage, a giant white tent has also been constructed nearby, presumably as a press hands-on area for after the event.

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‘Spring Forward’ wallpapers put Apple Watch invite on your Mac and iPhone

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Apple’s invite for the Apple Watch event looks like it was designed on a spirograph, but it’s also quite lovely.

Some Apple fans have already whipped up high-res wallpapers of the invite to remind you all day every day that all the info about Jony Ive’s fabulous timepiece will be revealed on March 9th.  The wallpapers come in versions for Mac, iPhone and iPad.

Grab yours below:

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Apple will live stream March 9 Apple Watch event

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Didn’t get your invite to the exclusive Apple Watch event on March 9? Apple’s still going to let everyone in on the action with a livestream of the event from the Yerba Buena Center for the Arts.

Apple posted a link to the live stream for the March 9th event on it’s homepage today. The keynote kicks off at 10AM PDT, when it’s expect that Apple will announce all the details about Apple Watch.

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The 12 biggest takeaways from Apple’s iPad event

Tim Cook gets ready to show off some new Apple products at the iPad Air 2 event. Photo: Apple

Tim Cook gets ready to show off some new Apple products at the iPad Air 2 event. Photo: Apple

It’s been way too long, joked Apple, since any groundbreaking announcements like the Apple Watch and iPhone 6 Plus. While the product refreshes announced at today’s iPad-centric event aren’t as high on “wow” as the revelations during last month’s big show, these are solid updates to product lines that continue to make Apple great.

Here are the top 12 things you need to know from today’s Apple event.

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Ready your wallets and catch our Oct. 16th iPad and Mac predictions on The CultCast

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This week on The CultCast: Just when you thought it was safe to close your wallet, Apple goes and announces yet another hardware event. Yessir, Oct. 16 is just days away, and if you’re eyeballin’ a new Mac or iPad, don’t miss our event-day predictions. Plus—-ever wonder what it’s like to have a brand new iPhone 6 Plus stolen right out of your hands? Well we can tell you firsthand, and we want your help to catch the crooks.

Chuckle your way through each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the chuckles begin.

Our thanks to lynda.com for sponsoring this episode! Learn virtually any application at your own pace from expert-taught video tutorials at lynda.com.

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Ready your wallets and catch our Oct. 16th iPad and Mac predictions on The CultCast

Click on for the show notes.

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‘Scarf Guy’ steals the spotlight at Apple event, but who is he?

Tommy Krul

With a scarf and a certain air, Tommy Krul grabbed the spotlight at Apple’s big event. Screengrab: Cult of Mac

The Apple Watch and iPhone 6 event yesterday in Cupertino may have been Apple’s most fashion-forward event ever. In addition to the usual schlubby tech journalists, there was Vogue editrix Anna Wintour leading a pack of fashionable scribes into the squat Flint Center as if it were a runway show in Paris or Milan.

It was Tommy Krul, however, who stole the show. He took the stage during the glitchy keynote to demo his company’s latest game Vainglory. Standing off to one side of the stage, his role was just to play the game on an iPhone 6 while co-founder Stephan Sherman of Super Evil Megacorp talked it up behind a huge video screen showing the action.

But Krul, the company’s CTO — sporting a chunky purple infinity scarf that brushed against a collar-length pageboy haircut — quickly became all anyone talked about.

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Apple makes September 9 event official: ‘Wish we could say more’

Apple Sept 9 invite

We’re sure you do, Apple.

Apple has sent out media invites for its previously rumored September 9th event, so now it’s official. “Wish we could say more,” reads the especially cryptic invite.

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Apple Just Updated Everything And We Cover It All On Our Special Edition CultCast

Cultcast iPad Mini new logo

iPad Air. Retina iPad Mini. New Macbook Pros. The new Mac Pro. Mavericks goes free. So does the new iLife and iWork. There’s a TON to talk about on our Special Edition CultCast! Join us, and special guest (and MacCast host) Adam Christianson, as we discuss our first impressions of the huge pile of hardware and software Apple unveiled at the jam-packed event.

Have a few laughs and get caught up on each week’s best Apple stories. Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let baseline roll!

Cultcast 96 post player imageApple Just Updated Everything And We Cover It All On Our Special Edition CultCast