Apple should steal this brilliant concept for social app discovery

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App store discovery would be completely different with this adfiajdofija Photo: Andy Baio
App discovery would be completely different if Apple stole Andy Baio's concept.

Apple has the best App Store on the planet. Thousands of developers.  Millions of apps. Billions of sales. But no one can find a damn thing.

Since 2008, iOS users have downloaded more than 75 billion apps. How we locate a winner from among the App Store’s 1.2 million apps hasn’t changed much, but Andy Baio thinks Apple could revolutionize the way we discover and consume apps. And he’s got a brilliant concept Apple should borrow.