Here’s How Apple Should Make Trial Version Apps Work In iOS 7


It seems crazy that iOS is six years old now, and Apple still hasn’t introduced a way to trial apps before buying them. Apple’s motivations in this aren’t clear — are they concerned that trialing apps will give users less incentive to buy them, and therefore make it less likely for Apple to get a 30% cut? — but it seems obvious to me that trial versions of apps would ultimately be a boon to the platform, allowing app developers to command higher prices on apps than they currently can.

How would such a system be implemented, though? iOS and Mac developer Amy Worral has some really smart ideas. And the best thing of all, they’re simple for Apple to implement.