The next evolution of Siri could feature a new Apple product designed to directly compete with Amazon’s successful Echo device.
Apple is reportedly planning to make a rival to the Amazon Echo, but the in order to compete with the device’s incredible array of features and services, Apple plans to open up Siri to third-party apps.
At its I/O conference in California this week, Google gave us a preview of the new Google Assistant that’s coming later this year. It’s like Siri, only it’s vastly more intelligent. It does everything you want a digital assistant to do and more.
And just like a lot of Google services, Assistant will be available on iOS — not only in the official Google app, but also inside the new Allo messenger. It will be competing with Apple’s AI in its own backyard, and the Cupertino company should be worried about that.
But can Siri catch up, or have Apple’s rivals now too far ahead in artificial intelligence? Join us in this week’s Friday Night Fight as we battle it out over digital assistants.
Amazon is already battling Netflix and Spotify and plenty of other content providers, but it wants an even bigger challenge. The retail giant today unveiled Amazon Video Direct, a sharing platform that’s taking the fight to YouTube.