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Microsoft’s My Documents Folder Makes Triumphant Return – On iPad

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Earlier today, I was reading Infoworld’s article, The iPad questions Apple won’t answer. The first question they listed was “Can you save and transfer documents to the iPad?”, and their assumed answer was “No”; they suggested that the only way to do this would be to open a document from an email message.
I read that [...]

Top 5 Things To Check Out at Macworld 2010

Macworld 2010 opens today. It is the 25th annual gathering of Mac users. That’s right, 25 years!
But thanks to the absence of Apple this year, this “Mecca for Mac Heads” may be the last. So check it out while you can.

The show runs for 5 days. The Expo showfloor opens on Thursday at noon.
For the [...]

Opinion: MacBook, or iMac + iPad?

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The announcement of the iPad has done a lot of things: it’s stoked up excitement in the Mac using community, it’s got a bunch of developers feverishly coding exciting new stuff, and it’s got retailers and cell phone companies the world over drooling over the money they can make from it.
And it’s also somewhat upset [...]

In Depth: 30 Days with the Nexus One

It’s been a month since my review of Google’s “SuperPhone”, the Nexus One. Since that time, we’ve surfed, updated facebook, navigated, called, played endless hands of cribbage and even tried to freeze it to death on a trip to Dayton Ohio. Follow me after the jump to find out does the “SuperPhone” stand the [...]

Study: iPhone Owners ‘More Willing’ To Pay For Digital Content

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iPhone owners are more willing to pay for digital content than the wider online audience, two new UK surveys find. The results may support publishers looking to the iPhone to boost sales of digital magazines, video and other material. The introduction of the App Store, where iPhone owners purchase software from their handsets, has developed a class of consumers less resistant to digital purchases.

“It seems to be that people get used to paying for content, such as an application on the iPhone because it is so easy and the idea of paying for something suddenly becomes much less of a barrier that it is online,” said Peter Enser, partner with Olswang which creates the annual Olswang Convergence Study.

The study found 73 percent of iPhone owners would pay online for a movie recently released in theaters. By comparison, 58 percent of overall adults surveyed said they would pay for movies online. In another case, 67 percent of iPhone users said they would pay online for a movie that won’t be released on DVD soon. Just 52 percent of the general survey agreed to such purchases. The study found 54 percent of iPhone users (compared to 40 percent overall) would pay to watch a film already on DVD or available on TV via on-demand.

For publishers, the survey results were also promising. The Olswang Study, created by the Olswang and YouGov, found 42 percent of iPhone owners would buy an online book, versus 30 percent overall and 38 percent would buy a magazine online, compared to 29 percent overall.

To reap maximum economic benefit, companies need to build payment services “that are as easy to use as that on the iPhone,” said Matthew Phillips, partner with Olswang. A group of 50 publishers, including Time Inc., Conde Nast and Hearst, are on the verge of creating a company that would sell digital magazines via the iPhone, Apple’s rumored tablet and other e-readers, such as Amazon’s Kindle.

[Via AppleInsider and 9to5Mac]

About the author

Ed Sutherland

Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.

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