Top stories

Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

Student’s Ad Gets a Remake, and Makes the Big Time – New York Times

The Internet is a weird place. According to the New York Times, the above fake iPod Touch commercial put together by 18-year-old Mac fan Nick Haley will be remade and launched as the first actual ad for the flagship iPod on Sunday. The incredibly well-made commercial uses shots of the Touch in use timed to “Music is my Hot, Hot Sex” by CSS, which used the line “My music is where I’d like you to touch.”

About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

Email the author | Read more posts by Pete Mortensen.

7 comments

    Wow! That’s a gorgeous ad. This is really what I was hoping YouTube would become — a place for really talented young people to break into the creative industry.

    As of Saturday, October 27, views of Nick’s brilliant ad are up to a much more impressive 171,363!

    [...] Earlier in the morning, I had been reading my feeds via Google Reader and had picked up on a great story about a student, called Nick Haley, who had created an iPod Touch advert. He had made the advert, [...]

    Great story and you will not believe this for coincidence, I met Nick in the queue for Leopard yesterday! Story and pics here –

    http://theappleofmyi.com/blog/?p=1270

    :-)

    [...] promised in Friday’s NY Times, Apple aired an updated and official version of Nick Haley’s brilliant homemade iPod Touch [...]

    [...] Mark Richardson of Ragus Media has created the cheery, oddly sentient iMac choir commercial concept that Apple hasn’t bothered to. It’s fun, but man, do I ever hate the music. Think Apple will buy it and put it in production like the CSS ad? [...]

    [...] Mark Richardson of Ragus Media has created the cheery, oddly sentient iMac choir commercial concept that Apple hasn’t bothered to. It’s fun, but man, do I ever hate the music. Think Apple will buy it and put it in production like the CSS ad? [...]

Buy Inside Steve's Brain Buy from Amazon.com Buy from Barnes & Noble