UPDATED: Report: Apple To Exhibit At CES in January
7:49 pm, July 29th, 2009, Leander Kahney
UPDATE: The WSJ has corrected its story to say it is “not clear” Apple will attend CES in 2010. However, we were told in January that Apple will attend. “It’s a done deal,” our source said.
Apple has definitely ditched Macworld in favor of the giant Consumer Electronics Show, the Wall Street Journal reports — confirming news first reported by Cultofmac back in January (and later by Apple Insider).
“Apple plans to attend the show’s 2010 version, marking the first time in memory the Cupertino, Calif., consumer-electronics giant will be there,” said the Wall Street Journal on Wednesday.
The WSJ says that Steve Jobs has been invited to be a CES keynote speaker but hasn’t returned calls. Microsoft CEO Steve Ballmer and Intel CEO Paul Otellini are on tap to deliver the speeches at the show.
Neither Apple nor CES has made any official announcements. Apple last year said it would no longer attend trade shows, saying it could better reach its customers through its retail stores.
CES is held in January in Las Vegas, often conflicting with Macworld. It’s a giant zoo, but nonetheless attracts most of the world’s consumer electronics makers, who show off their wares for the upcoming year.
Apple is now more of a consumer electronics company now than a computer company, making CES a much better fit than MacWorld, the source told CoM back in January.
Posted by Leander Kahney in AppleTV, News | Comment on this article
Which will also add to the eumors of the so called “mac tablet” ooohh booy
Eric, on July 29th, 2009 at 8:08 pm
It would be amusing to see the brewhaha as Apple gets all the attention, to the irritation of Microsoft. It would be great theatre to see Microsoft and Apple compete for attention at the same event.
However, if Apple have said they don’t want to do trade shows anymore, and Mr Jobs hasn’t been returning calls to CES, does it really sound likely that there will be a Macworld-like Stevenote at CES?
Alfred, on July 30th, 2009 at 5:44 am
This is bogus information for WSJ, Apple is not attending CES, even the organizers have said that Apple IS NOT coming to CES. Check out this article
http://www.engadget.com/2009/07/30/wsj-apple-going-to-ces-2010-reality-nope/
Charlie, on July 30th, 2009 at 7:09 am
That’s good that they’re not goin’ ta CES.
I LIVE for the “Apple Event” video downloads.
I get giddy & stuff.
And I like that Apple keeps it in the family.
CaryMG, on July 31st, 2009 at 9:58 am