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A New Kind Of Heist: Six Apps For Free

Those crazy MacHeisters are at it again, and this time the deal is even harder to resist.
The first ever MacHeist Nano won’t cost you a penny. You can download, without charge, fully licensed copies of ShoveBox, WriteRoom, Twitterific, TinyGrab, and Hordes of Orcs. If 500,000 people take part (which I think is a pretty safe [...]

Getting More iPhone Home Screens – And Keeping Them

A couple of weeks back, I wrote Temporarily Get More iPhone Home Screens Via Cunning Bug Exploit, but had heard staying away from the iTunes Applications tab within my iPhone was probably a Very Good Idea. Reader Larry Pressnell noted that since the most recent iTunes update, his extra screens have been accessible in iTunes.
Since [...]

Cult of Mac Favorite: MobileStacks Is the Best Reason To Jailbreak. Period.

I really like Stacks on my Mac. Stacks makes it fast and easy to find files, folders and apps right from the Dock. It makes managing a Mac pretty slick with all sorts of little UI tricks. That’s why I recently gave MobileStack a go on my jailbroken iPhone.
I must say that it lives up to the [...]

Gallery: Behind the Scenes From Two Classic Apple TV Ads

Is this Steve Jobs driving a tank in a classic Apple TV spot from the late 1990s? That was the rumor at the time: Jobs was making cameos in Apple commercials.
Ken Segall, the TBWA ad man responsible for naming the iMac and Think Different, reveals the truth after the jump. He also shares some rare [...]

‘PC’ Impersonator Harassed at San Diego Apple Store Opening

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On Sept. 20, Apple opened its North County store in Escondido, a San Diego suburb. Reader Scott Bernard writes in to let us know that the event had a very special guest: a quite convincing “PC” impersonator who posed for pictures with the gathered Mac faithful as he distributed “Mac Unfair to PC” leaflets.

Not everyone got the joke. Notes Scott:

We couldn’t hear much of what he was saying, because there was one of those actual CRAZY Apple people in line behind us, yelling in the direction of PC. Crazy guy had NO IDEA that PC was an actor, and he was apparently completely unfamiliar with the “I’m a Mac” ads. Scraped from my week old memory:

Crazy guy: “W- w- w- Windows SUCKS!”

*everyone in line ignores crazy guy, who we thought was just trying (and failing) to be funny*

Crazy guy: “WINDOWS SUCKS!!!”

*we start wondering if this guy is crazy, because he actually sounds angry now*

Crazy guy: “In 1997, Jeffrey Dell said he would shut down Apple, and, and…”

*now we all KNOW he is crazy, especially since it was MICHAEL Dell who he is apparently trying to refer to*

Crazy guy: “Jeffrey Dell said-!”

PC: *walks over to Crazy guy* “Sir, sir, it’s OKAY. I’m playing a CHARACTER. I’m really a Mac guy. It’s OKAY.”

As Scott notes, he doesn’t have the exchange on video, largely because the iPhone has no video recording capability. You hear that, Apple? Think of what you’re denying your base!

Apple also recently opened a shop in nearby Carlsbad, but PC didn’t make the trip. Apparently, lovers of sensible ties and cheap hucksterism prefer Escondido. Click through for a shot of the North County T-Shirt and another pic of PC on duty.Img 0663
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About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

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One comment

    Kinda cheap stunt for a megacorporation. So why do I like it?