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A New Kind Of Heist: Six Apps For Free

Those crazy MacHeisters are at it again, and this time the deal is even harder to resist.
The first ever MacHeist Nano won’t cost you a penny. You can download, without charge, fully licensed copies of ShoveBox, WriteRoom, Twitterific, TinyGrab, and Hordes of Orcs. If 500,000 people take part (which I think is a pretty safe [...]

Getting More iPhone Home Screens – And Keeping Them

A couple of weeks back, I wrote Temporarily Get More iPhone Home Screens Via Cunning Bug Exploit, but had heard staying away from the iTunes Applications tab within my iPhone was probably a Very Good Idea. Reader Larry Pressnell noted that since the most recent iTunes update, his extra screens have been accessible in iTunes.
Since [...]

Cult of Mac Favorite: MobileStacks Is the Best Reason To Jailbreak. Period.

I really like Stacks on my Mac. Stacks makes it fast and easy to find files, folders and apps right from the Dock. It makes managing a Mac pretty slick with all sorts of little UI tricks. That’s why I recently gave MobileStack a go on my jailbroken iPhone.
I must say that it lives up to the [...]

Gallery: Behind the Scenes From Two Classic Apple TV Ads

Is this Steve Jobs driving a tank in a classic Apple TV spot from the late 1990s? That was the rumor at the time: Jobs was making cameos in Apple commercials.
Ken Segall, the TBWA ad man responsible for naming the iMac and Think Different, reveals the truth after the jump. He also shares some rare [...]

New Service Pays Drivers to Pick Up Hitchikers Using iPhone

Is there any social dynamic the iPhone cannot be leveraged to transform somehow?

Here’s a six minute video from digitalJournal TV detailing a “social taxi service” that San Francisco-based Avego Shared Transport hopes will one day expand the public transit system by enabling every private vehicle to operate as a public transport vehicle.

This free iPhone app has the potential to dramatically reduce wasted seat capacity in cars, reduce the costs of commuting and expand commuting options for riders and drivers alike. This is definitely not your father’s hitchhiking experience.

Using the iPhone 3G’s GPS capabilities and web services, Avego seeks to enable a cross between carpooling, public transport and eBay, by matching a driver’s wasted seat capacity – those seats which are unoccupied – to passengers, reducing commute costs for all participants. Avego automatically apportions the cost of the commute, providing a financial incentive to commuters frustrated by high gasoline prices.

The company is quick to point out that the arrangements it facilitates clearly fall under “carpooling” laws that exist in nearly every jurisdiction in the US since the oil shock of the 1970s, and financial transactions are carefully limited so that participating drivers only recover the expenses associated with providing transport and do not cross the line into making them commericial transport operators.

For the nitty gritty on how Avego works, see the further information page on Avego’s website, but definitely take time to watch the video here and marvel at yet one more example of how Apple technology is changing the ways people interact with each other and with the world around them.

About the author

Lonnie Lazar

Lonnie Lazar is a writer, musician, web designer attorney. He writes about Apple for Cult of Mac and Mac|Life, and about VoIP and telecommunications for Voxilla. Follow Lonnie on Twitter @LonnieLazar, join the Cult of Mac on Facebook, and find Lonnie's photos on Flickr.

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