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Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

New Microsoft Stuff Popping Up on Apple Hardware of All Kinds

microsofttag.pngMicrosoft often gets a hard time from true Mac people — usually with good reason. For decades, MS apps for the Mac have been less full-featured than their Windows equivalents, and it’s only been in the last eight years that the Mac Business Unit has had the support to even try to make a decent version of MS Office.

The Redmond juggernaut is now trying harder, and they’ve really been speeding up their efforts in the last month or so. First, Microsoft’s beta program Songsmith was promoted in an unintentionally hilarious ad running on a MacBook Pro running VIsta, then MS released its first iPhone app, Seadragon. And today, MS has released a second iPhone app, Tag, which uses the iPhone’s camera to read special barcodes in order to access exclusive content off of posters, magazine ads, and more.

All that, and the beta version of the Hail Mary of operating system known as Windows 7 has been successfully installed on a Mac using Boot Camp, a positive sign for dial-booting Mac users for years to come. Granted, that one is more about MS not explicitly making Windows incompatible with Apple’s Intel-based platforms, but it’s still mighty handy.

What do you think? Has Microsoft finally made peace with the fact that it can’t win over true Mac lovers and started, you know, realizing that they can still make software we might want to use? Or is it all a trap?

Image via TechFlash.

Tag via My iPhone Place

Windows 7 Dual Boot from Our Coffee Stops via Engadget.

About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

Email the author | Read more posts by Pete Mortensen.

2 comments

    It’s a trap. They’re pretty delusional if they think this will make microsoft look nicer in the eyes of apple users.

    No. Microsoft has acquired a grandmotherly image for me and has earned my total disinterest. I don’t get passionate about Microsoft, because that is just a waste of good emotion. I just yawn. Microsoft is trying very hard to be cool, but the fact that it even has to try makes it come across as pathetic. I’m moving on. For me it is “Microwho? Are they still around?”

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