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Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

New iMacs Provide ‘Tailwind’ For Sagging Desktop Sales

Credit: f-l-e-x/Flickr

Credit: f-l-e-x/Flickr

New and updated iMacs, as well as Mac minis could turnaround sagging Apple desktop sales, providing a “tailwind” heading into the all-important December quarter, Wall Street analysts told investors. Desktop sales were down 16 percent during the quarter ended September 30, the Cupertino, Calif. company announced Tuesday.

In a note to investors, Piper Jaffray senior research analyst Gene Munster said the new iMacs is helping desktop sales reverse course. “The headwind that existed in the Sept. quarter due to aging Mac desktops has now been turned into a tailwind for Mac units in the December quarter.

Earlier this week, Apple announced two updated iMacs, including a 21.5-inch and 27-inch desktop. Cupertino also unveiled faster Mac minis, along with a server version with two 500GB hard drives.

Munster expects Apple will sell 2.86 million Macs during the first quarter of 2010, a 13 percent increase. Apple announced Mac sales over all rose 17 percent during the September quarter.

A similar refrain came from Kaufman Bros. analyst Shaw Wu who told investors the new iMacs could be a “sleeper hit” for Apple.

“We believe this refresh will ensure that strong Mac momentum is maintained and allow desktop Macs to once again be a growth business,” wrote Wu.

[Via AppleInsider]

About the author

Ed Sutherland

Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.

Email the author | Read more posts by Ed Sutherland.

2 comments

    I helped. I bought a new Mac Mini yesterday … and loving it. (reference to Get Smart TV show)

    HI THERE I KNOW WHY THE DESKTOP SELLS ARE FALLING N0 SSD FLASH DRIVES NO 10,000 OR 15,000 RPM HARD DRIVES NO FASTER DRIVES MEANS HARD CORE GAMERS ARE HOLDING OUT I WOULD LIKE EATHER A 256 OR INTELS 320 OR TOSHIBAS 512 GB SSD SOLID STATE FLASH DRIVES

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