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A New Kind Of Heist: Six Apps For Free

Those crazy MacHeisters are at it again, and this time the deal is even harder to resist.
The first ever MacHeist Nano won’t cost you a penny. You can download, without charge, fully licensed copies of ShoveBox, WriteRoom, Twitterific, TinyGrab, and Hordes of Orcs. If 500,000 people take part (which I think is a pretty safe [...]

Getting More iPhone Home Screens – And Keeping Them

A couple of weeks back, I wrote Temporarily Get More iPhone Home Screens Via Cunning Bug Exploit, but had heard staying away from the iTunes Applications tab within my iPhone was probably a Very Good Idea. Reader Larry Pressnell noted that since the most recent iTunes update, his extra screens have been accessible in iTunes.
Since [...]

Cult of Mac Favorite: MobileStacks Is the Best Reason To Jailbreak. Period.

I really like Stacks on my Mac. Stacks makes it fast and easy to find files, folders and apps right from the Dock. It makes managing a Mac pretty slick with all sorts of little UI tricks. That’s why I recently gave MobileStack a go on my jailbroken iPhone.
I must say that it lives up to the [...]

Gallery: Behind the Scenes From Two Classic Apple TV Ads

Is this Steve Jobs driving a tank in a classic Apple TV spot from the late 1990s? That was the rumor at the time: Jobs was making cameos in Apple commercials.
Ken Segall, the TBWA ad man responsible for naming the iMac and Think Different, reveals the truth after the jump. He also shares some rare [...]

Macs In The Media: Watchmen

1:44 am, March 6th, 2009, Dean Putney

Big Brother

Watchmen, the just-released film adaptation of the dramatic and incredibly detailed graphic novel by the same title, is set in an alternate version of 1984 and 1985 America. Not all of the details of America have changed though, and most importantly, the Mac is still present. As the film neared its climax during the midnight showing I attended, a friend elbowed me vigorously to point out this key snippet: 

There comes a point in the film where one of the characters is viewing a bank of monitors. The camera shows a close shot of the character and just a couple of the monitors. In one monitor on his right, you’ll recognize Apple’s 1984 Macintosh ad being played.

That should make it relatively easy to find the Apple-centric easter egg without revealing the plot. Good luck finding the video of Big Brother’s defeat in Watchmen!

Posted by Dean Putney in Cult of Mac, Media | Comment on this article

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5 comments

    Ozymandias’ office computer was also running an early version of Mac OS, as far as I can tell. Am I wrong in thinking that?

    Trakix, on March 6th, 2009 at 1:00 pm

    [...] though reviewers and early attendees have pointed out a slew of Apple references (including a snippet of the 1984 ad) in the Watchmen film, the one we’ve been waiting for most eagerly is the appearance of [...]

    Apple Bloog » Blog Archive » What every superhero needs: Watchmen black SE/30, on March 6th, 2009 at 2:15 pm

    Hey, I commented on this a couple of days ago:

    http://cultofmac.com/iproduct-placement-how-to-lose-friends-alienate-people/9215#comments

    Jonathan, on March 6th, 2009 at 6:03 pm

    [...] though reviewers and early attendees have pointed out a slew of Apple references (including a snippet of the 1984 ad) in the Watchmen film, the one we’ve been waiting for most eagerly is the appearance of [...]

    What every superhero needs: Watchmen black SE/30 - Telecommunication news, on March 6th, 2009 at 6:21 pm

    Jonathan: How… how could you possibly know that? What’d you do? BitTorrent it?

    Dean Putney, on March 6th, 2009 at 9:47 pm