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Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

MacBook Air Rumors Suddenly Seem More Credible

Airbook Side

Gadget Lab got a hot tip from an “Apple insider” this afternoon about the much-rumored “MacBook Air,” purported to be an ultra-light laptop that relies primarily on wireless technology instead of cables. Though the renderings in this post are merely clever photoshops (pretty clearly based on the new Apple Bluetooth keyboard), our friends at Wired say it sounds real:

An Apple insider told Wired today that the company’s new ultraportable, expected to be seen in public for the first time tomorrow, has an extremely thin profile and is shaped like a teardrop when closed — thicker at the top behind the screen, tapering at the bottom behind the keyboard.

“It’s unbelievably thin,” said the source.

The device is made of aluminum and glass, and uses the same design language as recent Apple consumer products: black on silver.

The tapering is an interesting strategy. All of the tapering laptops I can think of are incredible fat at the hinge before getting somewhat thin at the edges. If it got no thicker than existing MacBook Pros and got thinner still? That would be hot. I don’t buy the inductive powering rumor, though. Though seemingly elegant, it would require a charging station, which seems pretty anti-Apple. Still, only 12 hours to go! Anyone else got a crazy rumor for the mill?
Airbook

About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

Email the author | Read more posts by Pete Mortensen.

6 comments

    This is so far from the truth its hilarious

    This is by far the most beautiful mockup I have seen, Over the years of waiting to watch and read about macworld I have seen some weird mockups that apple must have had a good laugh at but this looks as if apple released this photo themselves its that nice looking

    George :)

    [...] post no blog MacRumours dá mais força aos rumores sobre o lançamento de um MacBook ultrafino amanhã. Segundo o autor, Danny Dumas, fontes que viram a máquina “de perto” o [...]

    Will this have some magically powerful and thin nuclear battery, cos it will need one !

    @UP

    Then you know the truth. Because that is a mockup.

    If the display is detachable and touchscreen, it will Rock!

    “This is so far from the truth its hilarious”

    LOL….PWND!

    Good job with the one day scoop….pretty spot on…..

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