Top stories

Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

LinkedIn Profile Indicates Apple Making ARM Chips In-House

210674_540×283.jpg

The LinkedIn profile of a senior manager on Apple’s chip architecture team appears to confirm Apple is developing its own ARM processors for the next generation of iPhone, according to a report in the New York Times.

While current iPhones feature a Samsung chipset according to many analysts, Apple was rumored to have acquired chipmaker PA Semiconductor in April for $300 million to engineer custom low-power chips to meet the specific needs of iPhone and iPod design. Wei-han Lien, a member of the PA Semi team who came to Apple in the deal, lists his current project as “Manage ARM CPU architecture team for iPhone” on his profile at the popular social networking site, an indication Apple will soon quit outsourcing iPhone processors.

By developing its own ARM configuration, Apple could create a processor with support for software accelerators or a graphics engine, according to former AMD chief technical officer Fred Weber. In addition, disposing of an outside chip supplier would allow Apple to maintain tighter controls on who knows what about its future products.

As one might expect, Apple declined to comment on matters related to PA Semi, which it operates as a subsidiary.

Via c|net

About the author

Lonnie Lazar

Lonnie Lazar is a writer, musician, web designer attorney. He writes about Apple for Cult of Mac and Mac|Life, and about VoIP and telecommunications for Voxilla. Follow Lonnie on Twitter @LonnieLazar, join the Cult of Mac on Facebook, and find Lonnie's photos on Flickr.

Email the author | Read more posts by Lonnie Lazar.

3 comments

    [...] Random Feed wrote an interesting post today onHere’s a quick excerptLinkedIn Profile Indicates Apple Making ARM Chips In-House September 16th, 2008, Lonnie Lazar The LinkedIn profile of a senior manager on Apple’s chip architecture team appears to confirm Apple is developing its own ARM processors for the next generation of iPhone, according to a report in the New York Times. While current iPhones feature a Samsung chipset according to many analysts, Apple was rumored to have acquired chipmaker PA Semiconductor in April for $300 million to engineer custom [...]

    Can someone explain how you can acquire something for 300 million secretly when you are a publicly lister company?

    [...] party, having been rebuffed by the company’s purchase of P.A. Semi and its decision to develop iPhone ARM chips [...]

Buy Inside Steve's Brain Buy from Amazon.com Buy from Barnes & Noble