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A New Kind Of Heist: Six Apps For Free

Those crazy MacHeisters are at it again, and this time the deal is even harder to resist.
The first ever MacHeist Nano won’t cost you a penny. You can download, without charge, fully licensed copies of ShoveBox, WriteRoom, Twitterific, TinyGrab, and Hordes of Orcs. If 500,000 people take part (which I think is a pretty safe [...]

Getting More iPhone Home Screens – And Keeping Them

A couple of weeks back, I wrote Temporarily Get More iPhone Home Screens Via Cunning Bug Exploit, but had heard staying away from the iTunes Applications tab within my iPhone was probably a Very Good Idea. Reader Larry Pressnell noted that since the most recent iTunes update, his extra screens have been accessible in iTunes.
Since [...]

Cult of Mac Favorite: MobileStacks Is the Best Reason To Jailbreak. Period.

I really like Stacks on my Mac. Stacks makes it fast and easy to find files, folders and apps right from the Dock. It makes managing a Mac pretty slick with all sorts of little UI tricks. That’s why I recently gave MobileStack a go on my jailbroken iPhone.
I must say that it lives up to the [...]

Gallery: Behind the Scenes From Two Classic Apple TV Ads

Is this Steve Jobs driving a tank in a classic Apple TV spot from the late 1990s? That was the rumor at the time: Jobs was making cameos in Apple commercials.
Ken Segall, the TBWA ad man responsible for naming the iMac and Think Different, reveals the truth after the jump. He also shares some rare [...]

Jobs Claims PA Semiconductor Will Make iPhone, iPod Chips

9:33 am, June 10th, 2008, Pete Mortensen

Steve Jobs made an interesting disclosure to the NY Times yesterday while talking about the remarkable Grand Central technology in Mac OS X Snow Leopard that will allow programmers to get more power out of multicore computers and also to use GPUs for additional performance. In the midst of such talk, he announced for the very first time the reason that Apple purchased processor-maker PA Semiconductor in April.

“PA Semi is going to do system-on-chips for iPhones and iPods,” he said.

Many had speculated that future iPhones could run on Intel silicon, or that PA Semi had been purchased just to recruit some of its talented engineers. Steve says otherwise. Apple’s getting into the mobile processor game. Two years from now, all our iPods and iPhones might be running on their hardware. And if PA’s stuff is as good as everyone says, such exclusive hardware could maintain the competitive advantage that software already offers the iPhone.

Posted by Pete Mortensen in Hardware, Steve Jobs, iPhone, iPod | Comment on this article

About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

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3 comments

    [...] Via Cult of Mac [...]

    PA Semi to make new chips for iPhone, iPods » Unwired View, on June 11th, 2008 at 1:23 am

    What’s with “Snow Leopard?” It sounds like a 10.5.x release, not the discussed 10.6. Sure, it’s semantics, but considering the crap we all give Microsoft for their different flavors of Vista this sounds like a tweaked 10.5.

    They could call it Puma, and have the Smothers Brothers do ads. Or Cougar, with Demi Moore. Maybe Cheetah, since it’s supposed to be for multi-processor systems. Or call it Cyvet and do a cross-promotion with Starbucks (there’s a big, esoteric “ewwww!” in there for you coffee fanatics).

    imajoebob, on June 11th, 2008 at 11:02 pm

    Apple should be careful not to tire us out and make us lose interest with all these semantics. Save the big cat names for the big releases, not tweaked versions of the same thing. I’m still on 10.4.11. Is this bad? Am I missing out? ;)
    Visit me at:
    http://mdoncall.blogspot.com

    Doctor S, on June 15th, 2008 at 5:21 am