Here’s how iCloud will work, according to Jobs:
“Now, if I get something on my iPhone, it’s sent to the cloud immediately, and they’re pushed down to my devices automatically. And now everything is in sync without having to think about it. I don’t have to be near my Mac or PC.”
“Some people think the cloud is just a hard disk in the sky. You transfer back and forth. We think it’s way more than that. We call it iCloud. It stores your content in the cloud, and automatically pushes it to your devices.”
It’s completely integrated with apps, and there’s nothing new to learn. It all just works, no iTunes required.
But why should we believe Apple? “After all, they’re the ones that brought me MobileMe,” Steve Jobs jokes. He’s clearly still pissed about that.
“It wasn’t our finest hour, but we learned a lot. We’ve written Contacts, Calendar and Mail from the ground up to be iCloud apps.” All the changes are stored in the cloud and pushed to your devices.
Best of all, these three core apps are now free… with no ads.
