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Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

Duke’s WiFi Network NOT Harmed By iPhones

Just a week after claiming that Apple’s iPhone had caused wireless network disruptions on its campus, Duke University’s IT organization now blames the trouble on a Cisco network problem.

Oops. CIO Tracey Futhey’s statement:

Cisco worked closely with Duke and Apple to identify the source of this problem, which was caused by a Cisco-based network issue. Cisco has provided a fix that has been applied to Duke’s network and there have been no recurrences of the problem since. We are working diligently to fully characterize the issue and will have additional information as soon as possible. Earlier reports that this was a problem with the iPhone in particular have proved to be inaccurate.

It’s remarkable how rapidly bad news can spread. This story made headlines in the largest publications in the U.S. without any verification — in large part because the investigation hadn’t been completed. Apple tends to attract such negative stories, in part because the company is riding so high these days. Nothing sexier than the iPhone wreaking havoc.

Because, let’s be honest: Network routers having problems isn’t actually news.

Via Apple 2.0.

About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

Email the author | Read more posts by Pete Mortensen.

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    [...] Apple 这件事里,原因也很明确,如 Cult of Mac [...]

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