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Apple Juice Logo to Sour with Apple Computers?

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Just came across Apple Rush, an organic apple juice and beverage company that turned up in an RSS feed for news on Apple Computers.
This one looks a lot more like the Apple logo than some of the logos with apples that have been taken to court by Apple over trademark issues.
Apple Rush, based in Dolton [...]

The iPhone goes to war, thanks to Raytheon

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We’ve lamented the iPhone’s unsuitability to be used as a weapon before. An iPhone wielded in the sock makes a satisfying nunchuku, don’t get us wrong, but in the viscera-choked inferno of the modern battlefield, you’re just never going to be able to close the projectile-perforated distance between you and your enemy enough to give [...]

What Were The Best New Desktop Apps Of 2009?

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It’s that time of year again folks.
Last December, we asked you to nominate your favorite new desktop apps of 2008. Popular choices back then included Evernote, Dropbox, 1Password and Things.
But what new stuff has grabbed your attention during 2009?

Remember, this is new apps we’re talking about. Perhaps one of those myriad Twitter clients has [...]

Lou Reed releases Lou Zoom, a surprising iPhone contact app

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Lou Reed’s a strange one, but then again, you’d pretty much expect him to be: as a teenager, the Velvet Underground founder was institutionalized by his parents and underwent a course of electro-convulsive treatment in order to cure his “homosexual feelings”… a traumatic event that I’ve always felt directly inspired Reed’s 1975 double album of [...]

Corporate Adoption of Macs Doubles To 68 Percent

Nearly 70 percent of companies say they will permit employees to use Macs in the workplace – double the number just 8 months ago, a survey found.

Macs “could very well represent a viable alternative to PCs” in companies, Laura DiDio, principal analyst of the Boston-based Information Technology Intelligence Corporation.

A survey of businesses found the top reason was the “consumerization of IT,” followed by the increased availability of Windows applications through Boot Camp and other virtualization.

Companies suggesting they will bring Macs into the workplace within the next 12 months is twice that found in a survey conducted eight months ago.

Other findings from the survey of 700 companies:

  • – Half see the iPhone as an alternative to RIM.
  • – 70 percent view Mac OS X security as “excellent” or “very good.”
  • – 82 percent said OS X reliability was either “excellent” or “very good.”
  • – Four out of five companies already have Macs in the workplace.
  • Although the push by employees familiar with Macs is having greater traction with IT managers, DiDio said Apple needs to provide better enterprise support.

    Apple was surprised by the widening adoption of Macs within companies. Asked how they plan to respond, the Cupertino, Calif.-based computer company said they let “consumers evangelize for us,” the analyst said.

    About the author

    Ed Sutherland

    Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.

    Email the author | Read more posts by Ed Sutherland.

    2 comments

      Jesus talk about spin, I haven’t seen a more misleading title in ages.

      Coming from an office with hundreds of systems running non-platform specific software, most businesses will get whatever is the biggest bang for their buck, which is why we’re running Dells(and custom-builts) with Windows and Linux on them.
      If there’s no substantial reason to pay a premium for a Mac, they’re not going to sell that well to businesses.

      “Corporate Adoption of Macs Doubles To 68 Percent”

      Replace Adoption with Acceptance and the title isn’t a load of crap.

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