Full category list for displayed posts: iPad, News, Top stories
![How The iPad Is Revolutionizing Branding [Exclusive Book Excerpt]](http://cultofmac.cultofmaccom.netdna-cdn.com/wp-content/uploads/2012/02/marcolina.jpg)
Touchable design and tablet computers like Apple’s iPad are revolutionizing the way companies brand. This new platform demands a new way of thinking and designing and a radical shift in customer experience and understanding.
Cult of Mac got these exclusive excerpts from iPhone photography and design guru Dan Marcolina, also the author of iPhone Obsessed. His thoughts about where the world of iPad design is headed are part of the forthcoming fourth edition of “Designing Brand Identity” by Alina Wheeler. The book will be published in March, 2012.
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The iPad voting system from Everyone Counts.
Some voters in Florida’s Republican primary elections will be choosing the man they want in the White House with the touch of a finger using iPads.
Although Lori Steele, Chairman & CEO of Everyone Counts, the company behind the iPad voting scheme, was tight-lipped on details about how many of Apple’s magical tablets will be ticking boxes in today’s elections, she was quick to say that a similar program in Oregon led to an increase of voter participation by 1,500%.
One thing she’s certain of though: the iPads will ensure there’s no hanging chads or lost votes.
Cult of Mac asked her about the cost, security and software behind it. We’re planning to follow up on how the battle between Mitt Romney and Newt Gingrich played out over touchscreens.
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![Here’s How Apple Controls Its Boardrooms From An iPad [MacWorld / iWorld 2012]](http://cultofmac.cultofmaccom.netdna-cdn.com/wp-content/uploads/2012/01/crestron.jpg)
SAN FRANCISCO, MACWORLD / iWORLD 2012 — Those brainstorming sessions that we’d all like to eavesdrop on at Apple are managed using an iPad system.
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![iPhone Tutoring App To Offer Live Help [Exclusive]](http://cultofmac.cultofmaccom.netdna-cdn.com/wp-content/uploads/2012/01/nerd.jpg)
A screenshot of the DTMS website.
Help on those tricky algebra problems could be a touchscreen away thanks to a new iPhone app.
A company called Does That Make Sense? (DTMS, for short) plans to offer live help to students using Apple’s smartphones.
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A smattering of journalist authors are freaking out over Apple’s license agreement for the free new iBooks Author tool.
ZDnet’s Ed Bott called the license agreement “greedy and evil.” PCmag.com’s Sascha Segan wrote: “Like iBooks Author? Apple now owns you.” Even Daring Fireball’s John Gruber called it “Apple at its worst.”
Et tu, Gruber?
What’s strange about these emotional responses to Apple’s legalese is that they fail the reality test. Apple’s iBooks Author terms are neither greedy nor evil; they don’t mean Apple’s “owns you;” and it’s certainly not the worst thing Apple has ever done.
Here. I’ll prove it.
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![How an iPad Helps Run a Therapist’s Office [Interview]](http://cultofmac.cultofmaccom.netdna-cdn.com/wp-content/uploads/2012/01/marcos1.jpg)
Psychotherapist Marcos Quinones has got streamlining a one-man office down to a science.
Quinones, a former software developer, is a New York City-based cognitive behavioral therapist and licensed clinical social worker who runs his entire office on Apple gear.
He credits the iPad with making a big impact in the smooth running of his sole practice.
As part of our continuing series about businesses using the iPad, he shares a few key apps that help him process payments and help with patient records, saving time and money.
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Comparing uprisings in the Middle East to what happens when a manager brings his or her own iPhone to work seems like a bit of a stretch, but IT executives say the effect has provoked a similar shake-up.
The people (read: employees) have brought about a groundswell of change in the corporate world by opting to bring-your-own-device (BYOD) and choosing their own apps. This has upended the “regime” of IT departments, who used to be able to control what devices employees used and what ran on them.
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It happens to us all: frozen app. Yes, frozen app, the frustrating condition that causes your iPhone or iPad to suddenly seize up, forcing you to do a full restart because even your home button has stopped working.
Now while the causes of frozen app are varied, you can remedy its foul presence in two easy steps.
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Apple’s most direct competitor in the future won’t be Microsoft or Google, but Amazon.com.
With the release of the Amazon Kindle Fire, Amazon.com declared war directly on Apple’s core business model, which is to sell integrated solutions for the consumption and creation of digital content.
Starting Thursday, Apple strikes back.
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SAP's Bussman and his iPad at Appnation Enterprise. @Cultofmac.
Oliver Bussmann, CIO of SAP, makes an unlikely cheerleader for Apple’s iPad — but one who is bound to get noticed. (If you’re now picturing him in a varsity sweater shaking pom-poms, sorry).
But Bussmann is unabashedly enthusiastic about Apple’s magical tablet computer.
SAP deployed some 14,000 iPads to employees last year, making the stodgy German business management software colossal the second largest corporate iPad user worldwide. (Korea Telecom handed over 30,000 to its workers).
“It’s an exciting time. The line between consumer and corporate is fading and we’ve been aggressive in regards to the iPad,” he said. “There’s a huge opportunity to be in driver’s seat.”
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