Amongst Cupertino’s many other accomplishments, you can now chalk up Emmy Award Winner. Apple has just won the Most Outstanding Commercial of the Year award for its wonderful iPhone 5s ad, “Misunderstood.”
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A really great article published in Advertising Age this week by data specialist Kate Kaye about Apple and Amazon said (to paraphrase Breaking Bad’s Saul Goodman): “You two suck at peddling ads. Period.”
Well, that’s what Madison Avenue thinks, anyway, according to the piece. Here’s why Madison Avenue is wrong.
Alltop, you may already know, is a web news aggregator from serial lame-e-preneur Guy Kawasaki. Now, this questionably-useful service has been ported to the iPad as an app. And it’s even worse.
It looks as if just about every expat in Asia with a black turtleneck and some specs is working as a Steve Jobs impersonator.
This sounds like what people who don’t live in California think people here do on dates: take a stroll around the Apple retail store in Palo Alto, then have some sushi and a little conversation.
Except that this isn’t a date, it’s the meeting of two businessmen. The Wall Street Journal recounts how Peter Bell decided to court iAd chief Andy Miller away from Apple in an afternoon they spent hanging out together.
The violations of Apple’s verboten on third-party iPad giveaways just keep getting better: it seems there’s now a push to incite women to strip in support of Prime Minister Vladimir Putin’s presidential bid.
The Telegraph reports that there’s a group of lovely young Putin backers bearing their fronts and other bits to earn him votes.
The ads featuring USB ports will be rolled out in Boston, Chicago, New York and Los Angeles. They are the brainchild of Crispin Porter + Bogusky — the same Mac-happy guys behind Microsoft’s “Laptop Hunters” campaign.
Lots of people want iPads, right? Well Téa Smith, 32, wants to meet men. So if you introduce her to her future husband, she’ll hook you up with Apple’s magical device.
Smith, a self-described “guerilla marketing consultant,” from Perth, Australia first tweeted a half-joking offer for “an iPad or $500 to the person who sets me up with the person I marry. GO, power of social media.”
Apple has provided us with some of the best ads ever created. The Mac vs PC Campaign ads have been some of the most memorably entertaining advertisements to grace the television. Unfortunately Apple pulled the plug on the fun banter between Mac (Justin Long) and PC (John Hodgman) last year. However, should you feel so inclined to walk down memory lane with the plethora of Mac vs PC advertisements, Adweek has compiled all 66 ads for your viewing pleasure. They’ve even got them ordered out chronologically.
update: you can also view the ads in a much more pleasant layout on Squrl.
- Via Adweek
All you have to do is “Like” Skobbler’s Facebook page and “Like” one of its daily status updates between March 29 and April 4 to be entered in their drawing.
The rules are unclear whether that means you have to “Like” a daily status update for each day between 3/29-4/4 or if it’s OK to “Like” just a single status update during that timeframe, but it couldn’t hurt to get happy with the “Like” buttons. The folks at Facebook seem to enjoy and how else are you going to get an iPad2 these days?