(You're reading all posts by Adam Rosen)

About Adam Rosen

Adam Rosen Adam Rosen is an Apple certified IT consultant specializing in Macintosh systems new and old. He lives in Boston with two cats and too many possessions. In addition to membership in the Cult of Mac, Adam has written for Low End Mac and is curator of the Vintage Mac Museum. He also enjoys a good libation.

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How Xerox PARC Helped Produce the Macintosh Business Plan

Mac Business Plan

Preliminary Macintosh Business Plan from 1981 (photos: Digibarn)

On Friday, January 24, 2014, the Mac turns 30 years old. As we look back on three decades of Macintosh, there are some stories that have largely avoided the light of day for some time. One of these tales involves the production of the Macintosh Business Plan back in the early 1980s.

The tale was told by Mac design team member Joanna Hoffman to Bruce Damer, curator of the Digibarn Computer Museum. In 1981 Apple was beginning development on their new product lines, Lisa and Macintosh, and Hoffman was helping develop the business plan. She presented multiple drafts for Steve Jobs to review, but Jobs repeatedly kept sending her the plan back saying he didn’t like it.

After a few rounds of this Hoffman realized that it was not the contents of the business plan that Jobs objected to but rather the appearance of the document itself. What he was reviewing looked just like every other business plan, nothing special. Jobs wanted the pages of the Mac business plan to look like the screen of the computer they were creating – WYSIWYG graphics, fonts, and pages with menus and submenus for section headings. The problem with this request was that Apple did not yet make any computers or printers which could produce the document Jobs desired.

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Celebrate The Macintosh’s 30th Anniversary In Cupertino On January 25

Mac 30th Celebration

Macintosh 30th Anniversary Celebration

On January 24, 1984, Apple Computer introduced the Macintosh. On January 25, 2014, in Cupertino, California, the public will be invited to celebrate the extended team whose efforts popularized the graphical user interface and WYSIWYG software, defining computing for the rest of us. In honor of the 30-year anniversary of the Mac, the Computer History Museum, Macworld/iWorld and All Planet Studios are planning a celebration of this seminal computer and the original Macintosh development team.

The Mac 30th Celebration will be start at 7 p.m. on January 25. The Flint Center venue is just a few miles from the Apple campus, and the event is being held in the same 2,300-seat auditorium where Steve Jobs introduced the Mac back in 1984!

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MMXIII – The Year in Vintage Apple Tech

Vintage-Montage

In addition to all the new products of 2013, the past year was a whir of activity in the vintage Apple space. Apple may be content to only move forward and deny existence of any products older than seven years – what do you mean my first generation MacBook Pro is vintage??? – but the public has not forgotten them.

The biggest retro news of the year was probably the ascendancy of the Apple 1 on the auction block. In May, an Apple 1 fetched a record price of $671,000 at an auction in Germany – until just recently the highest price ever paid for a personal computer. Other Apple 1s sold this year in the $300,000 range, so if you are lucky enough to have one of these oldies-but-goodies in your attic, dig it out now!

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Need More Screen Space? New Mac Pro Can Drive Six 27-Inch Displays

OWC Mac Pro drives Six Displays

2013 Mac Pro Driving Six 27’ Displays (photo: OWC)

As the new Mac Pro trickles out into people’s hands, lucky owners of the world’s most high tech trash can have started playing with the machine to see what it can do. Over at Other World Computing, they figured that since the 2013 Mac Pro can drive three 4k monitors, it should be able to drive six 27-inch displays at 2560 by 1440 pixels – right?

The verdict? Yes, it can. Shown here is the diminutive dark tower surrounded by six 27-inch displays, radiating and reflecting in all their glory. Pretty slick. Besides serving as the ultimate multi-tasking system, this capability can also help drive things like video walls in museums, sports arenas and other on-location installations. Just remember to leave room for the stack of external hard drives!

Update: I just did the math, and this is equivalent to twenty-one 11-inch MacBook Airs…

Yowza! Product (RED) Mac Pro Sells for $977,000 at Auction

Product Product (RED)-Mac-Pro

One-of-a-kind Product (RED) Mac Pro

Now here’s one for the record books – a special one-of-a-kind Product (RED) Mac Pro, created jointly by Jony Ive and Marc Newson, sold at Sotheby’s on Saturday for $977,000! The upper six figure bid makes the (RED) Mac Pro the most expensive desktop computer ever built or sold.

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Apple 1 Sold for $330k After Auction Close

Apple 1 Sale

Working Apple 1 from the November 2013 Breker auction.

On Saturday Cult of Mac reported that a working Apple 1 failed to sell at auction in Germany, a notable result in the growing market for vintage Apple collectibles. It turns out that result was premature: the Apple 1 did sell for €246,000 ($330,000), after bidding on the item had closed.

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Vintage Apple Auction News: Twiggy Mac Sells for 33K, No Sale For Apple 1 & Lisa 1

Vintage Apple at Auction

Another Apple 1 and a Twiggy Macintosh were recently up for auction

UPDATE: Cult of Mac has learned that the Apple 1 did sell after the auction closed. Read more here.
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Markets rise and markets fall – that’s true for stocks, real estate, tulips, etc. That’s also true with vintage computers – though even in a down market there’s still some money to be made.

At an auction in Germany held on Saturday November 16, a working Apple 1 – from the first batch of 50 units made – did not receive any bids. Nor did a restored Lisa 1, with dual Twiggy floppy disk drives. But a prototype Twiggy Mac, one of only two known working units, sold for €25,000 ($33,725), quite possibly the highest price ever paid for a vintage Macintosh.

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Twiggy Mac Update: World’s Oldest Working Macintosh Goes to Auction

Twiggy Mac

The Twiggy Macintosh running early MacPaint software (photo: Auction Team Breker)

Auctions for rare Apple equipment have attracted a lot of attention the past few years, with prices for the Apple 1 going as high as an astounding $671,000! Another Apple 1 is going up for auction in Germany next month on November 16, but in addition a very different rare Apple item will be on the same auction block. One of only two known working Twiggy Macs in the world is going up for sale.

Twiggy Macs were prototype versions of the original Macintosh and used a proprietary 5.25-inch floppy disk drive, instead of the 3.5-inch disk which ultimately shipped with the system in 1984. All Twiggy prototypes were ordered destroyed by Steve Jobs – and long thought lost – but the last couple of years have seen an eventful rediscovery of this piece of Macintosh history. Now one can be yours – if the price is right.

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Bicycles for our Minds: Memorable Demos, Quotes and Speeches of Steve Jobs

Apple Logo with Steve Jobs Profile

Among his many talents, Steve Jobs was one of the great orators and inspiring speakers of our time. Part sage, part showman, Jobs combined the wizardry of a magician with the skills of a master salesman. On this, the second anniversary of his death, we take a video look back at some of his memorable demos, quotes and speeches.

We begin with one of the most influential demos of all – the unveiling of the Macintosh. While many people have seen the 1984 TV commercial, far fewer saw the event in person. Giving a hint of keynotes to come, a tuxedo-clad Jobs and his magical child steal the show on January 24, 1984.

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Early Apple Employee Reunion Celebrates the Twiggy Mac Resurrection

Veteran Apple Employees

Veteran Apple employees gather around a resurrected Twiggy Mac
(photo: Jonathan Zufi, Shrine of Apple)

It was an impromptu family reunion whose RSVP list grew rapidly. In celebration of the recent rebirth of two prototype Twiggy Macs, many legends of Cupertino relived memories and reconnected with old friends in a private party held at the Computer History Museum in Mountain View, CA.

Attendees, many of whom held Apple badge numbers in the single or double digits, included (among others) Steve Wozniak, Andy Hertzfeld, Daniel Kottke, Chris Espinosa, Guy Kawasaki, Jerry Manock, Terry Oyama, Larry and Patti Kenyon, Rod Holt, Randy Wigginton and Wendell Sander. The soiree was arranged by longtime Apple employee Dan Kottke and Gabreal Franklin, former president of Encore systems and owner of one of the resurrected Twiggy Macs.

Apple’s venerable alumni laughed and reminisced with each other while playing with the rare prototype, commenting on early aspects of the design and who did what. “It’s got an hourglass cursor,” Andy Hertzfeld said. “I don’t remember that. Hey, I wrote that. It seems slow to me.”

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