iPad Pro Diray, Day One: Instead of writing a long and boring product review, I’m going to try something new with the iPad Pro. I’m pulling a Tim Cook: I’m using it as my main and only machine for a while. I’ll be keeping a diary of how it goes.
In fact, I’m typing this on it.
The question everyone is asking — and it’s Apple’s pitch for the Pro — is that this a bone fide computer. It’s not a silly tablet any more. It’s a heavy duty tool for Pros — a jackhammer for creatives.
I ordered the iPad Pro online at first light this morning and picked it up at the Apple Store in Stonestown, San Francisco, just as the store opened. Aside from the sticker shock — more than $1,326.49 for the iPad, Pencil and Smart Keyboard — I was surprised at how readily it is available. Seems like there’s plenty in stock, despite reports of short supply.
The iPad Pro is getting lukewarm reviews, but isn’t that what we always get from the professional reviewers? The same-old measured response that’s neither wildly enthusiastic nor harshly critical? It was the same with the iPhone 6s-es, the new MacBook, and the 6 Plus before that. “They’re not for everyone!” the reviews tended to say.
Well, bollocks! I’m excited about the iPad Pro. I’m as excited as I was about the first big-screen iPhone a couple of years ago. I think size does matter, and the bigger screen on these devices makes a huge difference.
But we’ll see. I just got my hands on it. Check out the video to see what’s in the box and my initial impressions.
We got our hands on a developer model and have been playing around with it. We like it a lot. Setup is fun, the interface looks stunning, and the touch remote works beautifully. If the Music app is any indication, apps on this thing are going to be great. There’s just one little thing wrong. And it’s not little, actually. It’s big.
Here’s the good, the bad and the ugly about the 4th-generation Apple TV.
It’s with great sadness that I heard about the passing of Gary Allen this morning. I met Gary several times over the years and called and corresponded with him many times. He ran IFOAppleStore.com, by far the best website about Apple’s incredible chain of retail stores, a topic that proved a rich hunting ground, given its size, influence and global reach. Gary had an encyclopedic knowledge of Apple’s stores and his site — now sadly offline — was an incredible resource.
Gary was also known for traveling all over the word to attend store openings, often camping out the night before. He visited London, Paris, Tokyo, Istanbul, Beijing and many, many other cities. Some saw this as eccentric, but the point was not the store opening itself, but the chance to socialize with a bunch of like-minded people. To get some idea of his devotion to his hobby, check out his Twitter and Flickr feeds, still online and full of pictures from his travels.
I wrote a profile of Gary a few years ago that is now also offline, so I’m resurrecting it below.
The new Steve Jobs movie gets just about everything wrong, says the PR veteran who worked with the Apple CEO during the first Macintosh’s launch. From the situations to the dialogue, almost nothing’s accurate.
“How many things are not true in the movie?” laughed Silicon Valley PR vet Andrea “Andy” Cunningham during a phone interview with Cult of Mac. “Several hundred!”
But Cunningham said she loves the new Steve Jobs biopic anyway, because it captures the truth — a truthier truth.