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Microsoft’s My Documents Folder Makes Triumphant Return – On iPad

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Earlier today, I was reading Infoworld’s article, The iPad questions Apple won’t answer. The first question they listed was “Can you save and transfer documents to the iPad?”, and their assumed answer was “No”; they suggested that the only way to do this would be to open a document from an email message.
I read that [...]

Top 5 Things To Check Out at Macworld 2010

Macworld 2010 opens today. It is the 25th annual gathering of Mac users. That’s right, 25 years!
But thanks to the absence of Apple this year, this “Mecca for Mac Heads” may be the last. So check it out while you can.

The show runs for 5 days. The Expo showfloor opens on Thursday at noon.
For the [...]

Opinion: MacBook, or iMac + iPad?

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The announcement of the iPad has done a lot of things: it’s stoked up excitement in the Mac using community, it’s got a bunch of developers feverishly coding exciting new stuff, and it’s got retailers and cell phone companies the world over drooling over the money they can make from it.
And it’s also somewhat upset [...]

In Depth: 30 Days with the Nexus One

It’s been a month since my review of Google’s “SuperPhone”, the Nexus One. Since that time, we’ve surfed, updated facebook, navigated, called, played endless hands of cribbage and even tried to freeze it to death on a trip to Dayton Ohio. Follow me after the jump to find out does the “SuperPhone” stand the [...]

AppStore Success – Has the Easy Money Been Made?

sdk.pngTwo stories in the iPhone developers ecosystem Thursday illustrate the challenges of navigating the path to fame and fortune on the back of a cleverly written app and its AppStore sales.

First comes news from AppCubby, whose experiment with 99¢ pricing we reported on a few weeks ago, saying, indeed, selling apps for 99¢ and depending on voluntary donations to cover the gap between success and failure is, for AppCubby anyhow, unsustainable.

Blogger/developer Erica Sadun relates how Apple’s own Department of AppStore Security is quashing some innovative developer marketing efforts and refusing to approve any app that advertises a contest or promises prizes or awards in the app itself or in its AppStore description.

Sadun uses the example of iFartMobile’s currently selling app, which advertises a $5000 prize to one lucky user for submitting a winning video of the app in action, saying Apple’s lawyers want no part of being named in potential suits against developers who may fail to deliver on contest prizes advertised through the AppStore. Developers are now being told no app using contest or sweepstakes marketing will be approved.

With the news this week there are now more than 20,000 apps on iTunes, it’s clear a lot of people out there are hoping to strike it rich panning for AppStore gold.

One can hardly blame Apple for trying to police the panhandlers, though, as Sadun points out, it can be frustrating for developers when the policing lacks transparency.

About the author

Lonnie Lazar

Lonnie Lazar is a writer, musician, web designer attorney. He writes about Apple for Cult of Mac and Mac|Life, and about VoIP and telecommunications for Voxilla. Follow Lonnie on Twitter @LonnieLazar, join the Cult of Mac on Facebook, and find Lonnie's photos on Flickr.

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