Apple Pressures Toyota To Remove Jailbreak Ad

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toyota_scion_jailbreak_theme

Apple has pressured Toyota to remove a custom theme for jailbroken iPhones advertising the Scion car.

Available through Cydia, the interface theme was perhaps a sign that jailbreaking was gaining mainstream acceptance.

However, Cydia was contacted on Monday night and asked to remove the interface theme. According to Toyota’s advertising agency, Velti, Apple contacted Toyota and asked for the theme to be pulled.

Toyota complied to “maintain their good relationship with Apple,” according to a spokesperson for Velti speaking to ModMyi.com.

Apparently the controversial theme had been available since February 10th, but flew under Apple’s radar until Toyota started advertising it on sites like ModMyi.com at the the end of March and it got some press.

Jailbreaking is not illegal, but Apple says its voids warranties.

Via MacObserver.

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