Top stories

Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

A Culinary Journey Into Apple’s Corporate Food Court

0826 Boom 380

Though everything Apple gets covered with fanatical precision, life inside One Infinite Loop these days is something of a black box for non-Appleites. Steve Jobs has made secrecy job one. Which just makes Jon Phillips’s article for MacLife about dining in the Apple corporate food court that much more fun. This is a must-read:

“Oh. My. GOD. My first impression was that I had somehow found my way into the Prepared Foods Department of Whole Foods. Station upon station upon station offered a mind-boggling variety of international cuisine. There were kiosks for burritos, pizza, pasta, sushi, hot entrées, burgers, sandwiches, salads, smoothies, frozen yogurt. They even had a gelato bar.

Then there were the kiosks for Spanish tapas and paellas. For British bangers and mushy peas. For Ethiopian wat and injera bread. And for traditional Inuit preparations of caribou, walrus and seal. Amazing.

OK, truth be told, I didn’t see any kiosks for food from Spain, England, Ethiopia or the Canadian Arctic. But because the Caffe Mac food selection was so incredibly plentiful and varied, I couldn’t help but imagine such exotic cuisines. And, in fact, because this new world order of lunch possibilities was so overwhelming, I found myself paralyzed with indecision. Pizza or pasta? A sandwich or sushi? Or maybe a bold trifecta of blended and/or frozen delights?”

Read on, dear Mac lover. Read on.

About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

Email the author | Read more posts by Pete Mortensen.

2 comments

    In the case of dishes Apple seem to have “just no taste”. And I mean it in the big way: Plastic cups? Come-on! Every University mensa looks better.

    The coffee there is spectacular. As are the burritos and the pizza. I was a little disappointed with the sushi.

    And you find yourself eating next to the most interesting people.

Buy Inside Steve's Brain Buy from Amazon.com Buy from Barnes & Noble