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How The iWatch Could Finally Kill The iPod

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When Apple reveals its Q2 2014 sales numbers later today, few people are expecting any miracles: Mostly, Wall Street expects that growth will have stalled. All the more reason why Apple needs a major new product like the iWatch to give them some of their mojo back.

One business that everyone definitely expects to have declined this quarter, though, is the iPod. Apple CEO Tim Cook has himself said that the iPod is a “declining business” and sales have been dropping ever since 2008.

The bad news for iPod fans is that at least one analyst thinks the iPod business is in such serious decline for Apple that they won’t bother updating the line at all in 2014. But the good news? He thinks the iWatch will replace the iPod.

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Apple Uses Shell Company To Trademark The Term ‘iWatch’

(Credit: Todd Hamilton)

(Credit: Todd Hamilton)

Another piece of the “when will Apple release the iWatch” puzzle may have fallen in to place, with the news that Apple is actively pursuing the iWatch trademark in dozens of countries around the globe.

Of course, it wouldn’t be Apple if it was that straightforward.

Rather than trademarking the term itself, Apple appears to be using a shell company called Brightflash USA LLC to do the work on its behalf.

The firm is registered in Delaware, and has previously been tied to trademarking efforts by Apple. One indicator of the connection between Apple and Brightflash is that it is using the same IP attorney in several locations.

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Nike To Help Apple Develop iWatch After Ditching The FuelBand [Rumor]

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Is Nike going to be teaming with Apple for the iWatch?

Ever since Nike announced the surprising news that it was scrapping its rival fitness-tracking FuelBand line of wearables — including a new, slimmer device planned for this fall — the rumor mill has been buzzing with suggestions that Nike is now positioned perfectly to partner Apple for its long-awaited iWatch.

Here’s why it makes sense:

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Would You Wear This Rugged iWatch Design? [Concept]

With so much buzz about the possibility of Apple’s expansion into the wearables sector, it’s no surprise that we’re not exactly short of iWatch concept designs.

The folks behind the universal CircleTime app have added another one to the pile, though — and it’s certainly eye-catching.

“Available” in black and silver, and featuring a 2-inch display with curved anti-scratch glass, full version of iOS, and a Li-ion battery that last seven days before needing to be recharged, HedgeHog’s design is more robust and high quality than some of the other variations out there — even if it does somewhat resemble the heavy duty bracelets worn by He-Man in Masters of the Universe.

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LG To Be Sole Supplier Of Flexible Displays For iWatch [Rumor]

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Apple has chosen LG as its sole supplier for flexible displays to be used in the iWatch, according to a new report coming out of Korea.

The report suggests that Apple is aiming to sell 9 million iWatch units by the end of 2014, that the device will be launched in September, and that the iWatch will come in two different sizes (1.3 inches and 1.5 inches).

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Conquering The Fashion World Is What The iWatch Is Really About

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When we think about the iWatch, we tend to think of a little smartphone that you wear on your wrist, or at least a bit of technology, but if the latest reports are anything to go by, Apple’s iWatch play is going to much bigger than that: with the iWatch, Apple intends to do nothing less than conquer the world of fashion, becoming just as synonymous with luxury watches as Rolex. But how?

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Apple Takes Delivery Of Flexible Circuit Boards For iWatch [Rumor]

(Credit: Todd Hamilton)

(Credit: Todd Hamilton)

Are we getting closer to the long-awaited iWatch?

According to a new report, three Apple suppliers have delivered samples of flexible circuit boards for the iWatch — with the device now expected to be unveiled in September.

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Like Your Mom At The Beach, Your iWatch Could Nag You To Wear Sunscreen

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A new report by Barclay’s chip analyst Blayne Curtis suggests the iWatch could boast an ultraviolet light sensor.

According to Curtis, Texas-based Silicon Labs has come up with “the industry’s first digital ultraviolet index sensors,” which could land the company an iWatch contract.

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The iWatch Could Be On Your Wrist As Early As This Summer [Rumor]

(Credit: Todd Hamilton)

(Credit: Todd Hamilton)

A new report out of China says that Apple’s long-awaited iWatch could debut as early as summer this year, sometime after WWDC, and ship 65M units to start. But how far can it be trusted?

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Apple Trying To Poach Swiss Watchmakers To Build iWatch [Rumor]

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Apple is reportedly trying to lure top Swiss watchmakers away from luxury brands in its efforts to build an iWatch.

Jean-Claude Biver, president of luxury brand LVMH’s watches and jewellery division, claims that Apple has tried to recruit staff from his Hublot brand, along with employees from several other top Swiss watchmakers.

“Apple has contacted some of my employees – I saw the emails personally,” he said, noting that none of the individuals contacted jumped ship.

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