Microsoft has been taking so many shots at Apple as of late that you could be forgiven for thinking we’ve slipped back through a wormhole to 1996. This tendency doesn’t show any signs of slowing down, either, if you go on Microsoft’s latest ad.
Called “Let’s dance,” the ad compares Lenovo’s Yoga 3 Pro convertible laptop to Apple’s MacBook Air, showing them side-by-side and comparing them on size and features. And, wouldn’t you know it, Microsoft’s preferred option comes out on top.
Quanta Computer has reportedly started production on Apple’s ultra-thin 12-inch MacBook Air notebooks — although production challenges may mean that it doesn’t hit shelves under after Christmas.
Citing sources in Taiwan’s supply chain, the Digitimes report states that the new MacBook Air is slimmer than both the existing 11.6- and 13.3-inch models, and may well sport Retina displays.
This ambitiously slim form factor is pushing component makers to the limit, however, and currently yield rate is not satisfactory, which has resulted in low output. It is hoped that this will increase from November onwards, although this may not be enough to see the notebooks arrive for the holiday season.
We get slammed 24/7 with new Apple rumors. Some are accurate, most are not. To give you a clue about what’s really coming out of Cupertino in the future, we’re busting out our rumor debunker each week to blow up the nonsense.
iPhone 6 is grabbing all the headlines, but iPad rumor season is heating up with an event rumored to be scheduled next week and whispers of a special A8X processor coming to the iPad Pro. We’ve also got new rumors on 12-inch MacBook Air, a possible Mac Mini update en route, and some new nuggets about Apple Watch.
The Verdict: Probably. We know how much Timmy and Bono love each other, and with rumors that Apple might spin Beats Music into something else, maybe the new audio-visual album format - that's supposed to rekindle to magic and money of buying vinyl and CDs - will get slipped into that new service.
The Rumor: Apple Watch will be 'lucky' to ship by Valentines day.
The Verdict: Sounds likely. The Information says that Apple employees and its partners thought the wearable would launch this year. Now that the launch has been pushed to early 2015, I expect the company won't be in a rush to get it on our wrists by January, if that means compromising the final product.
The Verdict: Sounds believable. The 3rd and 4th gen iPads had special A5X and A6X chips. Apple didn't make an X variant of the A7 processor, but if it really is building a 12.9-inch iPad Pro, it's going to need to juice up the graphics performance on the wicked fast A8 processor to support all that screen real estate and give enterprise users that power they need.
The Verdict: Keep the gold, leave the fanlessness. We've been hearing rumors of a 12-inch MacBook Air for sometime now, and while I'm not too partial to the idea of gold MacBook Airs everywhere, I would get down with the space gray model if Apple really does release it.
The Rumor: New iPad mini won't launch this year to differentiate it from iPhone 6 Plus.
The Verdict: Too early to tell. We haven't seen any case or part leaks for the updated iPad mini. It could be Apple's holding it back for some bigger updates. With the iPhone 6 Plus canabalizing iPad mini sales, they're going to need some killer new features to convince fans to pay for a new model, when their big ass iPhone does the same thing plus Apple Pay.
The Verdict: Maybe. It's been over two years since Apple's updated the Mac Mini, and timing the announcement with the release of Yosemite would make sense. Plus we've heard there could be some other Macbook updates at the event.
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Ever since the release of the PowerBook G4, and with the exception of the plastic models, Apple has exclusively released its MacBook laptops in aluminum gray. But according to a new rumor, that may not last much longer: When Apple debuts the rumored 12-inch MacBook Air with Retina Display next year, it could come in two new colors: space gray and gold.
You know that feeling you get when you buy a fresh piece of tech? You hurry out of the store, race home with whatever you’ve bought, and feverishly unbox your newest acquisition and revel in its glory. It’s a pretty awesome feeling. Do you know what feels even better than that? Winning fresh tech in a contest!
The Apple rumor mill has been abuzz for months with whispers that the company plans to release an even thinner MacBook Air with a Retina display, and Intel’s new line of Broadwell processors could be the vital component that makes that makes wafer-thin MacBooks a reality.
Intel’s Broadwell chips have been delayed b early manufacturing problems, but today Intel revealed new details on its new 14-nanometer processors that combine the high-performance of the Haswell Core i3, i5, and i7 processors, with low power improvements that may allow Jony Ive to slim the next MacBook Air down to just 9mm thick.
Looks like Microsoft is up to its old tricks again!
Not happy to simply put out the Surface (and, to be honest, who can blame them?) and then let the market decide if it’s interested, the good folks at Redmond have decided on a new ad campaign that skewers Apple and its “You’re more powerful than you think” strap line.