Search results

You searched for "Craig Federighi". We found...

This fake Craig Federighi Twitter account is fooling thousands of Apple fans

Screen Shot 2014-06-05 at 4.58.56 PM

A Twitter account claiming to be run by superstar Apple exec Craig Federighi has been tweeting and retweeting as if it’s run by Hair Force One himself during WWDC. It has amassed more than 14,000 followers in less than two weeks and looks legit at first glance, but don’t be fooled.

We’re pretty sure it’s a fake — and we’ve seen an email that appears to confirm our suspicions.

Read the rest of this post »

Jony Ive And Craig Federighi Talk About Their Roles At Apple In Full Businessweek Interview

0925-ive-federighi-630x420

Bloomberg Businessweek is back with another extended interview from its big Apple cover story of Tim Cook, Jony Ive, and Craig Federighi. After publishing the original story, a full transcript of the interview with Cook was published online over the past weekend. Now the same thing has been done for Jony Ive and Craig Federighi, who spoke to Businessweek week together about their roles at Apple.

To set the stage, this interview took place a day after the iPhone 5S and 5C launch event. I met Ive and Federighi in a ground-floor conference room in one of the buildings on Apple’s campus in Cupertino, Calif. Federighi was first to arrive, followed by Ive. In case you’re wondering, they’re both nice—not standoffish, not chilly, just nice. Federighi asked me if I had used Apple products and for how long, which began a conversations about carwash wages and an Apple IIC. Ive complimented my messenger bag, which, I must admit, I was sort of psyched about.

There are plenty of great quotes that make this interview worth a read for any Apple fan.

Is Craig Federighi The New Face Of Apple?

Craig-Federighi-Tim-Cook

Steve Jobs used to take care of Apple’s biggest product unveilings prior to his passing in 2011, and since then, they’ve been shared around among the top company executives. Scott Forstall handled everything iOS, but his departure from Cupertino last year left the door open for someone else.

At WWDC on Monday, Craig Federighi, Senior Vice President of Software Engineering, took to the stage to present iOS 7 and OS X Mavericks, and he’s now being hailed the perfect frontman for Apple, with developers, fans, and even investors impressed by his pitch.

Read the rest of this post »

Bob Mansfield Staying At Apple, Craig Federighi And Dan Riccio Now Senior VPs

Bob Mansfield Staying At Apple, Craig Federighi And Dan Riccio Now Senior VPs

Apple has announced a restructuring of its executive lineup today. Craig Federighi and Dan Riccio have both been promoted to the level of senior vice president.

Bob Mansfield, who had planned to retire back in June, will remain at Apple and report directly to Tim Cook and work on “future products.” Mansfield has been an instrumental part of Apple’s success since he joined the company in 1999. He has led the hardware engineering for the iPhone, iPad, and Mac since 2005.

Read the rest of this post »

The 7 biggest disappointments from today’s Apple event

Big, bigger, and biggerer. Photo: Roberto Baldwin/The Next Web

Big, bigger, and biggerer. Photo: Roberto Baldwin/The Next Web

Tim Cook and company brought down the house at the Flint Center in Cupertino, and while investors haven’t reacted positively, Apple fanboys are still trying to recover from the hurricane of incredible new products Apple just announced.

The Apple Watch, big iPhones, Apple Pay and even some new software features were previewed at Apple’s first fashion-forward event. But there were a couple of disappointments hiding in the dark corners of the Flint Center as well. Like, where was the talk about the Apple Watch’s battery life? And why is there no sapphire glass on the iPhone 6?

Here are the biggest disappointments from today’s Apple keynote:

Read the rest of this post »

Get your Apple keynote bingo cards!

Apple bingo card, courtesy Appency.com

Apple bingo card, courtesy Appency.com

We’re in a frenzy of anticipation about Apple’s September 9 event. Just like you, we’re expecting big and bigger iPhones, the iWatch and something to take the stage of that immense box Apple has constructed outside the Flint Center auditorium.

As we tweet, liveblog and take you hands-on with new products from what may be the most important Apple event in years, you can play along with this awesome set of free bingo cards, courtesy mobile PR firm Appency.

Read the rest of this post »

Poll: Why is Apple building a huge stage for the September event?

Our first question when we saw the pics of the huge stage Apple is hammering into place at the already cavernous Flint Center is: what are they going to show off there? Has Craig Federighi’s hair become too inflated for a proper roof?

Could be a concert (to show off some yet undreamt feature of the long-awaited iPhone 6?) or a fitness demo to get all of us off the couch with the power of the iWatch?

What do you think? Let us know in the comments what else Apple might cook up on that huge stage.

Why Apple is poised to own the Internet of Things

Craig

Craig Federighi takes the wraps off Apple’s HomeKit at WWDC 2014. Photo: Roberto Baldwin/The Next Web

Imagine getting home after a hard day’s work in the year 2016: There’s no need for keys as you approach your house, since proximity sensors in the lock mean a simple iPhone voice authorization will open the door for you.

The house has been alerted to your arrival, so your Nest thermostat has adjusted the temperature to suit you, while your Philips Hue connected light bulbs change the lighting to fit your mood — predicted by analyzing your heart rate and schedule for that day. The iWatch on your wrist runs Jawbone app, letting you know your caffeine levels are a little high and that you should wait until 7:30 p.m. before going for a jog to ensure maximum sleep quality that night.

Five minutes after putting your car keys down, dinner’s ready. You’re running late, but your smart immersion cooker — which has been monitoring your location all day — has delayed cooking until the optimal start time.

Read the rest of this post »

7 tips for making your live demo not suck

Myles Weissleder Photo: Jim Merithew/Cult of Mac

Myles Weissleder of SF New Tech. Portrait: Jim Merithew/Cult of Mac

SAN FRANCISCO — Myles Weissleder has witnessed the good, the bad and the ugly when it comes to startup demos.

The former VP of public affairs at Meetup.com presides over SF New Tech, a showcase for disruptive hopefuls that he’s run for more than eight years. Over 750 companies including SkyBox, Twilio, Prezi, Flipboard and Twitter have come to his networking mixer to demo before a live audience in a trendy SOMA club.

In San Francisco’s competitive startup environment, you can demo your game-changing idea (or Pet Rock app) every night of the week, but SF New Tech is one of the longest-running and largest showcases. Wannapreneurs face a few hundred audience members — many of them from influential companies like Apple or venture capital firms like CMEA capital — where the mingling is fueled by drinks and tacos.

During a recent demo night, Cult of Mac sat down with the indefatigable Weissleder, who is as at home on the stage with a mic as he is hobnobbing at the bar, to get his top tips on how not to bomb when you take the stage with your great idea, hoping to find cash and connect with influencers.

Read the rest of this iBusiness Report post »

iPhones killed the celebrity autograph, says Taylor Swift

Photo: Wanelo

Photo: Wanelo

Has the iPhone done away with the good-old-fashioned celebrity autograph? The answer is a resounding “yes” according to pop singer and professional bitter-ex-girlfriend Taylor Swift. In a new op-ed for the Wall Street Journal, Swift writes that:

Read the rest of this post »