iCloud Almost Here As Apple Bumps Fists with Third Major Record Label

iCloud Almost Here As Apple Bumps Fists with Third Major Record Label

Apple’s plans to bring music streaming to the upcoming iCloud service are coming together swiftly this week as the company signs up a third major record label.

Bloomberg reports that negotiations between Apple & Sony Music Entertainment have now been wrapped up, with the two companies agreeing on a licensing deal that could eventually see Sony’s music streamed to our iPhones from the cloud when the iCloud service launches.

Now that deals with Warner, EMI and Sony are in place, Universal Music Group – the largest of the four major labels – is the only one yet to strike a deal with Apple. However, one report earlier this week revealed that the two companies are “very close” to finalizing an agreement.

With these deals in place, Apple’s iCloud launch looks set to sabotage rival services from Amazon and Google which are currently unlicensed. Bloomberg says:

Unlike competing products, Apple’s cloud music service won’t require users to upload online collections, two people said. Record labels are counting on cloud services to reignite sales of digital tracks, which have stagnated in recent years.

iCloud’s unveiling is expected to happen at this year’s Worldwide Developers Conference on June 6th, and as the event approaches it seems Apple is swiftly applying the final touches to the service.

  • 011Bojan

    Apple got it right. Laws are there to be obeyed and publishing Copyrighted material is a fellony in USA, however, that shouldn’t stop Google and Amazon to provide this service in countries, where these laws don’t take place.

  • 300AShareMakesMeSmile

    The one problem that Apple has is that it may have to charge customers for its streaming service unlike Amazon or Google in order to get back the money its putting out for licensing.  Wall Street will put a negative spin on Apple’s service for that reason.

    The service isn’t going to help me at all since most of my mp3 music is taken from vinyl records that I’ve converted over the years and I’d still have to upload all the music that I have.  My solution will be to use a NAS solution to keep all my music online at all times.

  • Don Pope

    Google and Amazon are not publishing copyrighted material. They are allowing you to store the songs you already own on the cloud for your own consumption (and nobody else’s).

    It is a natural progression:
    1) Store an mp3 in your computer’s hard drive
    2) Store an mp3 in an external hard drive
    3) Store an mp3 in a networked hard drive (NAS)
    4) Store an mp3 in a WAN accessible drive
    5) Store an mp3 in Dropbox
    6) Store an mp3 in the Amazon Cloud

    They are all the same thing, and the music companies should have no say on the matter as long as I don’t share the music.

  • 011Bojan

    We will have to wait and see. I am all up for it, I am heavy Android user, but I still expect DMCA take down notice.

    It is considered as a form of media publishing and in all probability, content owners are going to  subject to that one.

    I am just implying what is going to happen and majority of reasons, why Apple didn’t put out the iCloud before signing the contract with major publishers.

About the author

Killian BellKillian Bell is a staff writer based in the U.K. He has an interest in all things tech and also covers Android over at CultofAndroid.com. You can follow him on Twitter via @killianbell.

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