Will Square And Apple Stores Announce Partnership On Monday?

Will Square And Apple Stores Announce Partnership On Monday?

On Tuesday this week Square started passing out invitations to the companies first special event. The event will take place at Square’s headquarters in San Francisco on May 23rd at 10:00 AM PDT. Some “exciting news” will be announced.

There isn’t much to go on about what might be happening at the event. The only clue that Square is providing is to “see what’s in the cards. ” According to TechCrunch, company creator Jack Dorsey would only tell them that the deal was “a big one. ”

It’s no secret that the mobile payment company has landed a few major deals in the last month or so. Deals that included a major investment in the company by Visa and the announcement about a new encrypted reader which would eliminate concerns about security on the readers themselves.

The company is proving to be quite popular having passed a milestone in processing by reaching $2 million payments per day.

One element of Squares growth has flown under the radar and it hasn’t seen much coverage in the press. Apple Stores, both online and retail, now carry the diminutive Square credit card readers in both black and white. Perfectly matching your iPhone 4 or iPad 2. They cost approximately $10 each and you receive a $10 credit from Square for at least one of the devices you purchase – since you can currently get your first reader from them directly for free.

Could Apple be partnering with Square on something significant to Apple’s retail business or their mutual customers businesses? The announcement happens to coincide with Apple’s rumored to be huge 10th retail anniversary during the week-end of May 20th.

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  • Captain Snicklefret

    In the world of non-profit, these little squares are catching on like wildfire.  Easy to use and low cost for getting those donations at the parties.

  • Mike

    I wish this article would first tell us what the hell Square is. I have know frame of reference for this article so it makes no sense to me. I guess you assume Square is as well know a brand as Coke.

  • Jelockwood

    As far as I am aware this (Square) product is only for the US market and the rumour mill is indicating the big mysterious Apple retail event is a global thing. Therefore I don’t believe the two are linked.

    It should be noted that Square is a olde worlde magnetic stripe reader and here in the UK we have moved on to chip and pin, and are starting to implement NFC in credit cards (I already have a Mastercard which supports all three methods). 

About the author

David W. MartinDavid W. Martin has more than 20 years of experience in the industry as a programmer, systems and business analyst, author, and consultant. David has written for CNET's iPhoneatlas.com, MacLife.com, CultofMac.com, BYTE.com and recently for aNewDoman.net. He comes to Cult of Mac's website with deep knowledge and passion for the all things Apple. Follow David on Twitter @david_w_martin or see what he's up to now at davidwmartin.com.

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