Here’s a peek at Al Gore’s new book, “Amazon ($0.73),” which has been turned into a very cool interactive iPad app.
The former vice president’s book features text, images, interactive infographics, documentary video and audio commentary.
It looks like a great, immersive experience (and probably pretty scary, given the subject matter) — the climate change equivalent of the beautiful The Elements app.
Check it out:
The app ($4.99 on the App Store) was designed by Push Pop Press, a San Francisco startup by a pair of ex-Apple engineers, including Mike Matas, who helped design Delicious Monster. Push Pop Press is working on a Mac desktop application to create similar eBooks, which will be “very affordable” when it eventually ships. Reporter Brian Chen has more detail at Wired.com: Gore, Ex-Apple Engineers Team Up to Blow Up the Book
Here’s another video showing Gore’s app/book in more detail: