Apple Finally Adds Random House to iBooks Publishers
Add another potential announcement to the already long list of items we are expected to hear from Apple Wednesday: iBooks. Random House, one of the largest publishers of physical books, is now ready to accept Apple’s “agency” pricing model for ebooks sold through the Cupertino, Calif. company’s iBookstore.
The publisher, the lone holdout, said starting today, it will change its pricing to meet Apple’s requirement that booksellers get a 30 percent cut of the e-books’ retail price. The shift toward Apple’s position is hoped to increase e-book sales from iPad owners. The Apple tablet is competing with Amazon’s Kindle and Barnes and Noble’s Nook, among other e-readers.
Random House told the Wall Street Journal today’s decision is a culmination of negotiations with Apple that began in December of 2010.
[All Things Digital, Wall Street Journal]
Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.![Read "From Your iPhone, With Love: Thank You Pen Does What Cards App Can’t [Feature]"](http://www.cultofmac.com/wp-content/plugins/lazy-load/images/1x1.trans.gif "Read \"From Your iPhone, With Love: Thank You Pen Does What Cards App Can’t [Feature]\"")
