Apple Ads – Fishing for a New Angle

The ever-amusing Dr. Macenstein has unearthed a pitch for a new Apple advertising campaign meant to counter the growing prevalence of lawsuits charging the company with misleading consumers.

The new angle would show real-world Mac users and how they use their Macs in the real world. Simple is brilliant, eh?

In this test pilot, author/evolutionist Richard Dawkins uses his PowerBook to read hate mail.

Who would you use out there, dear reader?

Is Justin Long over?

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About the author

Lonnie Lazar

Lonnie Lazar is a writer-musician-web designer-attorney. He writes about Apple for Cult of Mac and Mac|Life, and about VoIP and telecommunications for Voxilla. Follow Lonnie on Twitter @LonnieLazar, join the Cult of Mac on Facebook, and find Lonnie's photos on Flickr.

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Posted in Advertising, Apple, Humor |


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