CES To Host Apple Vendors At ‘iLounge’

Ed Sutherland ()

CES To Host Apple Vendors At ‘iLounge’The Consumer Electronics Show (CES) is increasingly appearing to be the place to be in 2010 for Apple vendors. The tradeshow announced the iLounge, an 18,000-square foot area for Apple gadget sellers.

A gauge of the swiftness of the shift from Macworld to CES could be seen in that the Apple-centric venue at CES initially was to be just 4,000-square feet.

“In fact, the original space allocated for the pavillion sold out in less that one week – a CES show record,” AFP quoted CEA vice president Karen Chupka.

The focus on CES by the Apple community followed Cupertino’s decision in December to make Macworld 2009 the last year it appeared. Soon after, word leaked out that Apple was headed to the CES to compete head-to-head with Microsoft and other rivals.

DON'T MISS
Why Macworld Is Being Rebranded As iWorld

1 comment »

About the author

Ed Sutherland

Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.

(sorry, you need Javascript to see this e-mail address)| Read more posts by .

Posted in News |

  • http://www.justasithought.com ItsGene

    Nothing like being segregated into a specific area. Love that feeling of being a second-class citizen.
    So, CES will be like Comp USA or Best Buy when it comes to displaying Apple products. “Over there, in the corner.”