Sprint, T-Mobile Jump on Special Event Bandwagon

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Sprint and T-Mobile each announced Wednesday special media events set to take place in New York in coming weeks. Neither carrier is expected to announce anything related to Apple or its mobile devices, though the Sprint invitation sent to some tech industry journalists did allude to an “industry first” up its sleeve.

Sprint’s event is scheduled for February 7, while details on the T-Mobile announcement were unavailable at press time.

With the same uncanny knack for odd timing that led to the launch of the much-ballyhooed “iPhone killer” Palm Pre being completely overshadowed by Apple’s release of iPhone 3G in June 2009, Sprint’s event comes both well in the wake of Tuesday’s big Verizon iPhone announcement and just days before its widely-anticipated launch on the #1 carrier in the US.

Speculation as to which bright and shiny things Sprint might use to draw attention away from iPhone and its two largest competitors seems centered on potential new webOS devices such as the Pixi 2 or Topaz tablet, but which “industry first” either of those devices would bring to the table is anyone’s guess.

Perhaps the star of Sprint’s show, illusionist David Blaine will transform the company’s stock chart into something that hasn’t flat-lined after doing a Dive of Death.

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About the author

Lonnie Lazar

Lonnie Lazar is a writer-musician-web designer-attorney. He writes about Apple for Cult of Mac and Mac|Life, and about VoIP and telecommunications for Voxilla. Follow Lonnie on Twitter @LonnieLazar, join the Cult of Mac on Facebook, and find Lonnie's photos on Flickr.

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