We’ve been following the stories of Burrell Smith for a while now and gotten to know him and how he thinks. Of course, Burrell was not the only person invested in the Macintosh’s success. The sheer amount of work put into the project could not have been achieved by the team if it weren’t for Steve Jobs’ special brand of encouragement. Andy Hertzfeld’s stories describe Jobs’ powers of persuasion using an analogy to Star Trek: the reality distortion field.
Steve Jobs’ reality distortion field convinced people to agree to absurd deadlines, work much harder, and even agree to stay at Apple when they really wanted to quit. Burrell watched his colleagues at Apple try in vain to leave. Eventually, Burrell came up with the perfect plan to “nullify the reality distortion field” for when it was his time to quit:
“I’ll just walk into Steve’s office, pull down my pants, and urinate on his desk. What could he say to that? It’s guaranteed to work.”
Read on at Folklore.org for the exciting conclusion of Burrell C. Smith’s tenure at Apple: Are You Gonna Do It? [Folklore.org]
