Capcom Arcade Applies The Freemium Model To Game Tokens

Capcom Arcade Applies The Freemium Model To Game Tokens

This is a pretty neat spin on the freemium model: Capcom Arcade is a free title that bundles many of Capcom’s classic arcade games — including Street Fighter II, Commando and 1942 — together in a virtual arcade. Just like in a real arcade, to play the games, you need tokens, which you can buy in-app. Otherwise, Capcom Arcade is happy to dole out free tokens every day, which you can then use for a limited number of plays.

It’s a clever little approach. Usually, freemium games use in-game virtual goods to make money, but Capcom’s turned that idea on its head by making a play of their games themselves into a virtual good to be consumed. I wonder if other classic arcade publishers with a presence in the App Store will catch on: Sega, I’m looking at you.

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John BrownleeJohn Brownlee is a Contributing Editor. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his girlfriend and two parakeets. You can follow him here on Twitter.

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