Speaking about Nike + iPod at Stanford

Nike Ipod

I know this is late notice, but I wanted everyone to know that I would be speaking about the Nike + iPod at the Second International Conference on Persuasive Technology April 26 with my Jump colleague Conrad Wai.

Persuasive tech, if you’re scratching your head right now, is any technology that attempts to persuade its user to do something differently. This includes smoking cessation aids, political attitude adjusters, fitness motivators, with the Nike + iPod Sport Kit obviously being the latter.

Conrad and I are putting a stake in the ground: Persuasive Technologies Should Be Boring.

Anyway, I thought you might want to know. We’ll be posting our paper on the subject to the Web in the next few days, so I’ll hook you up when the time comes.

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Petemortensen

Pete Mortensen is a design strategist for consulting firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

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