Munster: Macworld Exit Hints At Apple ‘Leadership Shift’

Cishore/Flickr

Photo: Cishore/Flickr

Apple’s withdraw from Macworld Expo marks “the beginning of a shift in leadership roles,” Piper Jaffray’s Gene Munster told investors Wednesday.

The decision by CEO Steve Jobs to bypass a keynote speech in favor of marketing head Phil Schiller, sends “a clear message that a leadership shift is underway,” Munster wrote in a note.

This isn’t the first time onlookers have attempted to read Apple’s intentions through trade show speaker selection. In October, the inclusion of Schiller and Tim Cook prompted questions of a potential exit by Jobs.

While Munster described Jobs as “the irreplaceable face of Apple,” the Cupertino, Calif. company has entered the “early stages of changing roles in Apple management.”

Jobs, while an important piece of Apple’s revitalization, didn’t accomplish it solo. Munster said Apple management was key to new product success.

After the announcement that Jobs won’t appear at Macworld, the analyst judged the possibility of any Earth-shattering product releases – such as a new iPhone – as “less likely.”

DON'T MISS
Munster: ‘Underwhelming’ Macworld Keynote Signals Jobs Is Still In Charge

Wednesday, Oppenheimer analyst Yair Reiner downgraded shares to “perform” from “outperform” after telling clients Apple’s lack of an apparent succession plan “underscored the greatest risk to Apple’s long-term success.”

About the author

Ed Sutherland

Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.

(sorry, you need Javascript to see this e-mail address)| Read more posts by .

Posted in News |

  • imajoebob

    Perhaps Apple doesn’t have any big announcement this time. Remember the crap they had to put up with when Jobs put on the shoe for what was seen as just a bunch of updates earlier this year? That leads me to think we’ll have no big announcements at Macworld, maybe nothing more than an updated Pro.

    Saving Jobs for big announcements will increase their impact and tamp down expectations for non-Steve keynotes. And it also “auditions” new leadership.

  • Brad

    Macworld is a terrible time for product announcement anyway. Wait until spring or back to school in the fall or right before christmas. Apple is much larger than Macworld. I applaud this decision from the greatest innovative design company currently on the planet.
    They have something up their sleeves. It will be fun to watch it unfold over the next few months.