Twelve South makes the world’s first armband for Apple Watch

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ActionSleeve puts your Apple Watch on your arm.
ActionSleeve puts your Apple Watch on your arm.
Photo: Twelve South

CES2017 The Apple Watch is an ideal workout partner, but it’s not a good idea to have things around your wrist during certain activities.

Now you can wear your Apple Watch on your arm with ActionSleeve from Twelve South. It’s the world’s first armband for Apple Watch, and it made its debut today at CES 2017 in Las Vegas.

An armband for Apple Watch might sound like a silly idea, but for some people, it’s going to be incredibly useful. If you regularly play sports that require large gloves, use straps while weightlifting, or just don’t like wearing something around your wrist while working out, it’s perfect.

ActionSleeve straps your Apple Watch to your upper arm or bicep, and surrounds the device in rubber to protect it. The display and Digital Crown remain exposed so you can still see and use your Apple Watch while working out, and the heart rate monitor works just as you would expect it to.

In fact, Twelve South says your heart rate readings might become even more accurate than if you wore your Apple Watch in the “normal” location.

“When you flex your wrist or your watch band isn’t tight enough, it can cause inconsistent readings or dropouts,” the company said in a press release. “ActionSleeve holds Apple Watch tightly and securely to your upper arm – delivering more consistent skin contact and more accurate heart rate tracking.”

Setup is as simple as removing the straps from your Watch and placing the device inside ActionSleeve’s rubber frame.

ActionSleeve is available for both 38mm and 42mm Apple Watches, and it comes in black or red. Both models are priced at $29.99 with free economy shipping, and you can order yours now from Twelve South.

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