Are you ready to get vooked? You know you want to. And a little company called Vook, with offices in Alameda and New York, is more than happy to show you how.
Vook began with a mission to unite the disparate worlds of books and videos into one complete, blended story. With an innovative platform where all forms of media come together to create a whole greater than the sum of its parts, vooks weave together content from talented writers with professionally shot and edited video to give readers/viewers/users a whole new way of experiencing creative output.
And what better vehicle to deliver the experience of this new medium than Apple’s iPad?
Books and newspapers and magazines of course will be with us for many years to come. But if there is one thing the iPad has made clear in its brief existence it’s that the interface through which people will consume and absorb future content is going to be multi-dimensional.
With more than 40 titles already in a rapidly expanding catalogue, Vook offers everything from timeless classics such as The Call of the Wild and Treasure Island to intriguing titles such as The 90 Second Fitness Solution and The Breakaway Japanese Kitchen, to sure-fire modern attractions by authors such as Anne Rice and Deepak Chopra.
Smartly, though, the company’s PR blitz is focused on a new work by Marc Canter and Jason Porath, Los Angeles hipsters who put together a vook called Reckless Road: Guns N’ Roses And The Making Of Appetite For Destruction.
Their chronicle of the early days of that iconic LA band of the 90s features 40 minutes of candid video interviews and 200 images to go along with author Canter’s 13 chapters of first-person reminiscences about the rise of GnR.
Notwithstanding the appeal of Reckless Road‘s subject matter, this vook gives us great insight into the direction in which the iPad is moving the world of publishing and, frankly, it’s pretty exciting.
The Future is now and it’s playing on an iPad near you.
