Like a Terminator in a downhill marathon, the runaway sales of the iPhone 6 and 6 Plus aren’t slowing down in a hurry.
Analysts expect Apple’s smartphone to trample all competition in its path this quarter, with massive sales of more than 50 million units.
A new report in the Korean press dials into specific figures. UBS is forecasting that Apple will sell 58 million iPhones this quarter. Barclays and J.P. Morgan are placing their best guesstimate closer to 54 million. However, both of these are acknowledged as conservative estimates, meaning Apple could certainly sell more, once again outperforming Wall Street expectations.
By comparison, last year Apple posted sales of 34.7 million iPhones in Q1. That hammers home just how significant the larger iPhones have been for the company’s bottom line.
What is good for Apple, of course, is decidedly less so for many rivals, particularly at the top end of the smartphone market. Samsung in particular is just starting to regain its composure, with strong retailer preorders of the Galaxy S6 and S6 Edge reported. Another strong quarter for Apple is likely to be a considerable burden for the South Korean tech company.
Up until now, the iPhone 6 and 6 Plus have sold a total of 66.5 million units. We eagerly anticipate the reports that they have cleared the 100 million mark.
