Was the iPad Supposed to Be a TV?

Was the iPad Supposed to Be a TV?

(Photo: catchesthelight/flickr)

Was the iPad originally meant to be a killer TV platform? An analyst speculates the iPad would be the perfect platform for Apple to launch its vision for anywhere television, tying Apple TV, iTunes and network programming into one sleek and stylish portable DVR.

“Imagine a portable set top box, but with its own killer screen,” wrote Berstein Research analyst Craig Moffett. “Navigation of programming guides and iTunes listings would occur on the iPad, using an intuitive touch interface. Output would go directly to the widescreen TV on the wall.”

On the go, the iPad could be used as a DVR “which also happens to be a half-inch ergonomically gorgeous high definition tilt-sensitive screen that fits comfortably in your hands,” wrote Moffett.

Is such a platform practical? After all, the iPad is rather slim on resources (no multitasking, for instance) while video is particularly demanding. However, some have suggested there are applications particularly suited to the new tablet device. One example: a Major League Baseball app that includes graphics, information, video clips and live action simultaneously.

“It is both suggestive of a media-centric killer app for the iPad and a bellwether for the future of TV Anywhere,” writes Mark Sigal at O’Reilly Radar.

Something along these lines was being reported in late 2009. Apple was discussing with studios offering TV shows for $1 per episode via iTunes. As we said at the time, “The timing of this report suggests a Tablet connection to me. The Tablet is likely to be a very media-oriented device, and there has been some theorizing that it may actually finally deliver on the promises of the Apple TV, but in a portable form factor.”

Apple was also reportedly talking with television studios about a $30 subscription plan offering the “best of” network television.

DON'T MISS
Report: Apple May Sell $1 TV Shows on iPad

Might we see a third-party develop a video app for the iPad the way developers created Boxee software for Apple TV?

[Via Barron's and All Things Digital]

About the author

Ed Sutherland

Ed Sutherland is a veteran technology journalist who first heard of Apple when they grew on trees, Yahoo was run out of a Stanford dorm and Google was an unknown upstart. Since then, Sutherland has covered the whole technology landscape, concentrating on tracking the trends and figuring out the finances of large (and small) technology companies.

(sorry, you need Javascript to see this e-mail address)| Read more posts by .

Posted in News |

  • Christian

    And the ipad apologetics continue…

  • http://www.3thoughtcreative.com Matt Ulvila

    I totally agree with you Ed. Even if TV was never supposed to be part of iPad 1.0, I think it’s going to be integrated with this device at some point. If the iPad could sync with AppleTV and work as a remote, it would be a killer device. DVR with a touchscreen interface would blow away Comcast and Verizon’s attempts at DVR user interfaces.

    I spent most of the Super Bowl on my iPhone tweeting back and forth about the commercials. To have a larger device that could control your tv, choose camera angles, share comments and even Like or Dislike Super Bowl commercials in real time would be awesome! Real time TV watching with social networking features like facebook would be amazing.

    Keep thinking outside the box. -matt

  • Knightlie

    @Christian: There there, your Windows tablet PCs should be along any time now.

  • http://www.badrobot.ca Andrew Robulack

    I blogged about this very idea on January 19…. http://wp.me/p3FZ7-xy

    But my conceptualization of it is even better. :-)