Apple’s new 21.5-inch iMac starts at $1,099



The online Apple Store is back up and, as many suspected, there’s a new low-end 21.5-inch iMac for sale.

Featuring a 1.4Ghz dual-core Intel Core i5 processor, 8 GB memory, a 500GB hard drive, and integrated Intel HD Graphics 5000, the iMac is available for shipping within 24 hours at $1,099. The specs were leaked earlier today when French Apple website Macplus posted the below image of a box for the new iMac.

Photo: Macplus
Photo: Macplus

The specifications and low price will allow Apple to target lower-end consumers wanting to buy its all-in-one desktop.

Respected analyst Ming-Chi Kuo of KGI Securities had previously suggested that Apple was working on a new, low-end iMac, which would let it compete with desktops from companies like HP and Lenovo — both companies having experienced significant sales growth in emerging markets such as China.

Apple has already refreshed its MacBook Air lineup in April, adding faster processors and a smaller pricetag — making them the most affordable notebooks of their kind in Apple history.

Source: Apple Store

  • Hang_the_rich

    Still fitting almost inaccessible electro-mechanical drives and still charging a ridiculous £160 to replace it with a 256GB SSD.

  • Patrick Ahles

    Why do you show an older model iMac with this article?

  • EducatedToPerform

    I wanted a reduced 27″ model.

    • San Diego Dave

      Yeah, this is tempting, but I would only be interested in an iMac with a much larger screen.

  • Ameer Gittens

    This is still not a “cheap” or “affordable” computer. “Affordable” is the one thing Apple cannot seem to do.

    • Elena Genuos

      Don’t want to do. They’re afraid of that market.

  • JD

    RIP OFF.

    The mac mini has better specs for way less.

  • Elena Genuos

    Ming-Chi Kuo is a respected analyst? By whom and why? Other than web sites who keep introducing him as respected, noted or whatever. Let’s see some statistics on accuracy for example.