Springpad launched on the heels of Evernote in 2008. Though the two are superficially alike — they’re both cloud-based note-taking services often accessed though their respective iOS and Android apps — Springpad was always a little more geared toward collecting and organizing groups of things, like products or recipes.
Springpad’s latest update further underscores this difference; it now has a set of templates that can be used for organizing different categories of saved items, as opposed to the more open format of Evernote.
In a phone interview earlier this week, Springpad
CEO co-founder Jeff Janer said they introduced the templates to encourage new users to get started, and to “hide the complexity, or the blank-slate syndrome.”
Another benefit of the templates is that their underlying databases can be updated by Springpad’s partners; for instance, Janer says, there are now shopping survival guides by magazines like Glamour and Men’s Health that can be updated with new information pushed directly through to users.
Though the service is geared more toward shopping than Evernote, it can, of course, also do things like save other snippets of info and create task lists. One interesting note Janer told us about how men and women use Springpad differently: “Our Mac audience skews female and is more consumption oriented…our Android users skew more toward tasks and are more kind of tech-y.” Go figure.